Brand
Hotel Brand

So/

by Accor

Sofitel SoA vivid cocktail of luxury, sophistication and style. An audacious burst of local energy with an unmistakable playful twist. An edge that sets the experience apart. Fashionable and social, it’s the place to be and be seen, connecting the like-minded. Each SO/Sofitel hotel is imagined and created through an artful collaboration with a renowned fashion signature designer. Kenzō Takada at SO/Sofitel Mauritius, Karl Lagerfeld at SO/Sofitel Singapore, Monsieur Christian Lacroix at SO/Sofitel Bangkok, and Polpat Asavaprapha at SO/Sofitel Hua Hin.

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Photos (37)
SO/MelbourneSO/MelbourneSO/ Sotogrande Resort & SpaSO/ Paseo del Prado La HabanaSO/ Paseo del Prado La HabanaSO/ Paseo del Prado La HabanaSO/ Paseo del Prado La HabanaSofitel SO Los CabosSofitel SO Los CabosSofitel SO Los CabosSo Sofitel AucklandSO/ Vienna HotelSO/ Vienna HotelSO/ AucklandSO/ AucklandSO/ Havana PaseoSO/ Uptown Dubai90 Never Looked So Good90 Never Looked So Good90 Never Looked So GoodAnantara Vilamoura Algarve Resort Launches in Portugal Bringing Authentic Luxury to EuropeSo Sofitel Hua Hin To Open In Iconic Resort DestinationSo Sofitel Hua Hin To Open In Iconic Resort DestinationSo Sofitel Hua Hin To Open In Iconic Resort DestinationNew Master of Science HES-SO in Global Hospitality Business17th International Hotel Investment Forum (IHIF)PolyU Seeks to Enhance the Role of Travel Trade in Reducing Tourism’s Carbon FootprintSofitel So Singapore Names Six Pre-Opening Team MembersSofitel Luxury Hotels Commissions Karl Lagerfeld To Design The Emblem Of The New Sofitel So SingaporeQ&A with the co-founder of Dayuse-Hotels.com | londonlovesbusiness.comSofitel So Bangkok, scheduled to open by early 2012Sofitel So Bangkok, scheduled to open by early 2012Treepod Dining at Soneva KiriMarriott Hotels in Thailand Join Hands with Habitat for Humanity to Support Local Communities in NeedFirst Holiday Inn Resort In The Maldives OpensDavid Adelson, Founder of Intelity, and Marc Bauer, General Manager of Hotel Duval, officially open the hotel and launch the ICE solutionThe ICE solution in action at the Hotel Duval in
Hotel Development

SO/Melbourne

Accor announces the continued expansion of its luxury portfolio in Australia, with the debut of the vibrant and playful SO/Hotels & Resorts luxury brand in Melbourne, Australia. Slated to open in 2023, SO/Melbourne is set to be a bold, fashionable and luxurious designer hotel, located in a prime CBD position overlooking Flagstaff Gardens.

Pipeline Scheduled for 2023288 Rooms27 February

SO/ Sotogrande Resort & Spa

Accor's luxury, lifestyle brand SO/ Hotels & Resorts, together with Sotogrande SA, the renowned developer and creator of the namesake destination, have signed a management agreement to open the first SO/ property in Spain.

Pipeline Scheduled for Spring 2021151 Rooms14 January

SO/ Paseo del Prado La Habana

Accor, a world-leading augmented hospitality group, is pleased to announce the arrival of its avant-garde lifestyle brand, SO/ Hotels & Resorts, in Cuba with the opening of SO/ Paseo del Prado La Habana.

Now Open250 Rooms 8 Nov 2019
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