Join us on an insightful LinkedIn live discussion about "Behavioral Aspects of Customer Engagement in Luxury" with Dr. Barbara Czyzewska, Head of Luxury Brand Strategy at Glion, on April 11th at 12:00 CEST.

The event will be presented as a taster class, part of a course of the Executive Master's in Luxury Management and Guest Experience program. The luxury market and its effects on emerging levels of online and physical customer experience touchpoints are the main topics of this course. Students will learn how to apply concepts from "Neuromarketing" and "Behavioral Economics" to analyze the interaction between luxury brands and their customers, with a focus on the behavioral aspects of customer involvement.Dr. Czyzewska is a highly skilled learning and development specialist and an independent luxury hospitality consultant. She is a published author and speaker with strong abilities in curriculum design and public relations. She counsels businesses on providing exceptional customer experiences. She is an expert in UX design, luxury communication, and consumer behavior.

Register for the event: https://lnkd.in/eiQ2KiDn

This event is organized by Glion

For more information please contact Anouck Weiss

Visit website