Planning your holiday adventures according to your star sign, known as astrological travel, may seem a little quirky, but its popularity is growing by leaps and bounds. Wanting to capitalize on this trend, Moxy Hotels, an experimental brand that is part of Marriott Bonvoy’s portfolio known for breaking the rules of the traditional hotel stay to give guests a playful yet stylish experience, has teamed up with Sanctuary, a community of astrology readers. The result? Today’s travelers are given the opportunity to take trips that are literally written in the stars.
The partnership will feature Cosmic Curations, astro-adventure guides, harnessing the power of astrocartography to bring consumers free personalized travel recommendations including when to travel, where to travel and even who to travel with based on their birth signs.