Industry Update
Press Release20 September 2010

Hilton Hotels & Resorts Enters Peru With Signing Of New Build Lima Hotel

230-Room Hilton Lima Miraflores Scheduled To Open In 2012

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Hilton Hotels & Resorts®

Hilton Worldwide has entered into a Franchise Agreement with J.G.J. Proyectistas S.A.C., a Real Estate Developer based in Lima, Peru, to introduce the Hilton Hotels & Resorts brand to the Peruvian market with the 230-room new build Hilton Lima Miraflores. The hotel is scheduled to open in Q1 2012.

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"Now is a period of tremendous global growth for the Hilton brand and this partnership will create an exceptional property in Peru's capital city," said Dave Horton, global head, Hilton Hotels & Resorts brand. "With a population exceeding nine million people, Lima is a major market for international travel and key to our strong presence in South America."

Already under construction, Hilton Lima Miraflores is located in Miraflores, an upscale area of Lima known for its shopping areas, gardens, flower-filled parks, beaches and fine dining. The hotel's close proximity to the MiraCorp Business Corporate Center and a thriving culinary scene makes it ideal for business and leisure travelers. As both the capital and largest city in Peru, rich in history and culture, Lima is an attractive destination.

"We are delighted to work in partnership with Hilton Worldwide to bring the first Hilton hotel to Peru. With the city of Lima's ever-increasing demand for upscale accommodations, we are positioned to be the number-one choice for travelers," said Ursula Vargas, commercial chief, J.G.J. Proyectistas S.A.C.

The hotel will reflect a sophisticated, modern Peruvian esthetic. Guests will have a choice of accommodations with 173 king or double queen rooms, 39 executive rooms, 17 suites, one Presidential suite, and executive floors with concierge service. The hotel will provide a great base for events and business travelers, with ten meeting rooms, a business center and a grand ballroom that accommodates 450 people. On premises there will also be a restaurant, lobby bar and Pisco bar, as well as a sky terrace with a pool, spa and fitness center.

Hilton Hotels & Resorts is the global leader of hospitality and offers more than 530 hotels and resorts across six continents. The Hilton brand footprint includes 76 countries, more than any other full-service hotel brand.

About Hilton Hotels & Resorts | Hilton Hotels & Resorts is the stylish, forward-thinking global leader of hospitality that welcomes guests in more countries than any other full-service hotel brand. The Hilton Hotels & Resorts brand currently includes more than 530 hotels and resorts in 76 countries, and plans to serve travelers in 80 countries by the end of 2011. By offering innovative products, services and amenities, Hilton Hotels & Resorts enables travelers to be at their best 24/7, whether traveling for business or leisure. Start your journey at . Hilton Hotels & Resorts is one of Hilton Worldwide’s ten market-leading brands.

About Hilton Worldwide | Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 91 years, Hilton Worldwide has been offering business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,600 hotels and 600,000 rooms in 81 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, Doubletree, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®. For more information about the company, please visit .

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John Forrest Ales
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