Philips launches MediaSuite TVs giving today’s hotel guests, tomorrow’s connectivity
New research shows that more than half of travelers would rather book a hotel with internet-connected TVs
Philips, the leading provider of TV solutions to the hospitality industry, launches MediaSuite - a new internet enabled TV range allowing guests to access a world of online entertainment and information from within the comfort of their hotel room.
Philips' MediaSuite TVs are the latest addition to Philips' portfolio of products specially designed for the hotel sector. This new range allows hoteliers to cost-effectively offer guests previously unaccessible interactive services via a wealth of online NetTV apps without the need for a set-top box.
Philips MediaSuite enables guests to experience the full functionality of the internet without the need to unpack a laptop or netbook to access the web. Catch-up TV, online apps such as local weather and news, Facebook and Twitter can now be accessed through the TV, meaning guests can be as connected in their hotel room as they are at home. The easy-to-use system includes an innovative remote control specifically designed for intuitive navigation through the range of interactive services.
MediaSuite TVs build upon Philips' 'Super Seven' customer promise: seven exclusive benefits designed to appeal to both guests and hoteliers:
Simplicity - offering customizable user-friendly screens and new revenue streams
Smart Technology - a wide range of LED TVs with superior picture quality, IPTV and compatibility with the interactive system of your choice
Services - including 5 year extended warranty and a convenient rental programme
Signature Range - bring Ambilight and 3D to your rooms and offer your guests something truly different
Security - featuring content encryption so you can offer your guests early-window blockbuster releases
Segmentation - special properties and features to ensure also bars and cruise ships can benefit from Philips' professional TVs
Quotes:
"Our mission is to help hotel owners and managers around the world deliver a differentiated guest experience in a cost-effective and sustainable way through our Hotel TV solutions. MediaSuite enhances our offering and demonstrates our commitment to providing competitive advantage to our partners through innovation and service." -Wouter Staal, Sr. Global Marketing Manager, Philips Hotel TV
"Guests today expect technology to be part of the experience hoteliers create for them. They want and expect to be able to enjoy access to the same entertainment and social media they would at home. By enabling this, the Philips MediaSuite is not only a great product, but just what the industry needs." -Ian Millar CHTP, Professor of Information Technology, Deputy Director of Innovation, Lausanne Hotel School
Philips has more than thirty years’ experience in the hotel business providing innovative solutions through a complete range of LED TVs with groundbreaking features. Its commitment to innovation is further demonstrated by the launch of its ‘CoCreation Expert Team’. This panel of independent industry leaders brings together years of expertise and will test Philips products and offer insight on how Philips can continue to develop market-leading solutions to enhance hotel guests’ experiences.
Philips’ ‘CoCreation Expert Team’ includes senior management from major hotel partners amongst others Marriott and Accor; leading hospitality industry consultants Ted Horner and Bryan Steele; and Ian Millar, of Lausanne Hotel School.
Philips is supporting the launch of MediaSuite with an innovative marketing campaign and will be showcasing the MediaSuite service in pop-up ‘White Box’ interactive installations in the lobbies of leading hotels across Europe during September.
Resembling purpose-built hotel rooms featuring a bed and the 55” MediaSuite TV, the ‘White Box’ events will be staged in the lobbies of the following hotels between 9am and 7pm local time:
- London - 1st September, The Cumberland Hotel, Great Cumberland Place London W1C 1LZ, United Kingdom
- Paris – 6th September, Pullman Paris Montparnasse, 19 rue du commandant Mouchotte, 75014 Paris, France
- Amsterdam - 9th September, Amsterdam Marriott Hotel, Stadhouderskade 12, 1054 ES Amsterdam, Netherlands
- Milan - 15th September, Hotel Straf, Via San Raffaele, 3, 20121 Milano, Italy
Building on the theme of interactivity, visitors will be invited to give feedback by leaving photos, videos and comments via a dedicated campaign portal on Facebook (). Followers of the Facebook page will have the opportunity to receive a 15% discount on all Philips products, and if they leave a comment, photo or video, they will have the chance to win a Philips 32” LED TV.
To register your interest in attending or for more information, connect with Philips’ Hotel TV team at or through Twitter @PhilipsHotelTV. For more information, visit or contact your local Philips distributor.
