Paris Hilton to Launch Luxury Hotel Chain in Dubai, New York and Las Vegas | forbes.com
Don’t let this young woman with the designer couture dresses and light-hearted, socialite personality fool you. At the age of 35, Paris Hilton is continuing to build on a huge empire, and will soon launch a new line of luxury hotels bearing her name in Dubai, New York and Las Vegas.
Paris has parlayed her media fame into perfumes and a fashion line with her endorsement. Her fragrances have earned over $1.5 billion, and there are 50 Paris Hilton boutiques worldwide, with products including perfumes, handbags, watches and shoes. Hiltons perfume product alone brought in over $1.5 billion in revenue (her newest brand Gold Rush launched this week). For more than 15 years, Paris has also built a very successful design business and soon will become an investor in an upcoming undisclosed Virtual Reality project which will also brand her name and thrust her into the tech world.