protel SERVICES MARKETPLACE — Source: protel

Continuing in their path of hospitality innovation firsts, protel today launched their SERVICES MARKETPLACE to coincide with the opening of HITEC, the world's largest hospitality technology show, this year in Houston, Texas.

protel, the Germany-based hotel technology innovators, now also headquartered in Atlanta, USA, are uniquely positioned as the platform provider among PMS vendors. The delivery today of the protel SERVICES MARKETPLACE is another piece of solid proof of its 24-year commitment to invigorating the hospitality sector.

The Integration breakthrough has been enabled by the development and implementation of the open data-highway, protel I/O. Using this robust architecture, the SERVICES MARKETPLACE finally addresses significant industry concerns.

  • How can hotels and hotel groups rapidly deploy a multitude of different technological solutions from different vendors?
  • Mix both legacy and modern interfaces securely?
  • At the same time break the data silos to get all their real-time business data in one place, cost effectively?
  • How do these different mission-critical systems from a diverse array of technology vendors efficiently subscribe to, contribute to, and enrich that high-quality data feed?

The SERVICES MARKETPLACE allows vendors and hotels to collaborate openly, in many cases using a simple click to install. Alternatively, hotels can choose to upgrade from freemium test-drive to premium pay-to-use versions of the Apps on offer. Thus ensuring the hoteliers the ability to connect business technology tools quickly, and the integration developers that the tools they develop are road-tested, fit-for-purpose, quick to deploy and cost-effective.

"The protel SERVICES MARKETPLACE is a unique take on the App store concept. It has been created from the ground up as a developer toolkit, an App store, and automatic deep, full 2-way integration into the data layer beneath. We can now enable developers to embed their applications directly into the PMS. protel I/O provides a real-time transport and translation between all software components in the hospitality ecosystem." cites protel CEO and technology evangelist, Ingo Dignas.

Dignas continues: "We are encouraging technology vendors from across the industry to develop their solutions to be readily available to protel's existing 14,000-strong customer-base, by offering a streamlined developer tool-kit labeled protel BUILD. We offer access to the API library, the sandbox environment, and the anonymized pseudo-hotel datastream. We also offer the possibility of seeing proprietary functions embedded in other 3rd-party applications including the PMS, for example at front-of-house, or via POS terminals. We have invested in building the tools that allow the mapping of any vendor's proprietary messaging structure to and from the HTNG-standardized API layer in protel.I/O."

Hotels can access the app store to browse, choose and be inspired by all the technology they already know while having the ability to mix-and-match any components they feel add to their operations and growth strategy.

"Our goal is to be the first real Hospitality Platform Provider. We can only achieve this by being vendor-neutral for all products hoteliers choose for their hospitality ecosystem, be it POS, CRM through to PMS and all classic interfaces. We want to empower hoteliers, enabling them to choose best-in-class over proprietary lock-in" quotes Pete Simpson, SVP Global Business Technology at protel.

Simplified, standardized integrations. All certified Apps work together to extend the hospitality ecosystem. Each subscribes and contributes to the same instant stream of real-time messaging data. This data stream is available to all connected technologies. This is what a true Enterprise Hospitality Platform looks like!

It is available now only from protel.

Booth 839, HITEC Houston
Book a tech-talk here: https://www.protel.io/hitectx/

About protel | Hotel software made in Germany

protel solutions form a robust technology stack for all hotel business types, with a worldwide team of local partners to support it. The ground-breaking app store, accessible directly via the protel PMS, has rapidly changed the way hotels and their technology vendors do business. Formed 27 years ago in Dortmund, Germany, shaped by one of the world's most dynamic overseas investment markets, the beating heart of this modern software company serves only hospitality. The first cloud-native PMS and apps went live in 2009, and two consecutive Olympic villages – "the largest hotels on Earth "- were built on protel. Operations expanded internationally to over 90 countries, leading to branch offices in Dubai, Vienna, and Atlanta. More than 14,000 hotels worldwide choose to power their business with protel. Continuing to influence the technological change within the hospitality industry, protel speaks excellent hotel. Talk to us today. www.protel.net

Jeremy Armes
Director Marketing
+49 231 915 930