Starfleet Research benchmarks best practices in technology-enabled business initiatives. Our independent and unbiased research helps decision makers make smarter decisions. How? Firstly, by showing how top-performing companies are achieving their desired business objectives. Secondly, by delivering actionable insights, practical advice and expert recommendations they can apply in the context of their own specific needs to drive continuous performance improvement. Tens of thousands of senior executives and other business practitioners across multiple industry verticals read our premium content assets, which include Smart Decision Guides™, benchmark reports, Actionable Insights Reports™ and co-branded eBooks. These content assets are readily found on a just-in-time basis through keyword searches enabled by an advanced SEO/SEM infrastructure. They are also distributed and promoted via an extensive partner network that includes leading syndication channels as well as industry trade publications, associations and LinkedIn groups, to provide access on a just-in-case basis. Starfleet Research is the IT market research arm of Starfleet Media, the leading provider of content marketing programs for B2B companies in selected niche markets. Clients include some of the world’s largest and most preeminent technology solution providers, serving industries that include retail, restaurants, hospitality, financial services and healthcare. Starfleet Media is headquartered in Chicago, Illinois.