H8 Education & Consulting

m2cThe "marketing to China" Conference (m2C) is an event fully focused on China, dedicated to bringing chief marketing officers, marketing professionals, vendors, and marketing technology and service purchasers together in an environment that fosters meaningful connections. Come& join us in the following destinations: Prague, London, New York and Tel Aviv–to see how today’s leading marketing minds, both in China and internationally, are using their knowledge and skills to conquer the market of 1,4 billion consumers.

From “Online” to China – hotel distribution déjà vu

By Tomasz Janczak

There are already tons of editorials, research, market studies, and opinions about the relations between hotels and online travel agents, very often called the battle for direct bookings. The problem has been analyzed from many different perspectives, and even if the final theses are sometimes inconsistent, the whole industry agrees that no hotelier is winning this competition.


Tomasz Janczak

CEO & Founder H8 Education& Consulting