In 2015, the Swiss Tourism Office started promoting the 'Grand Tour of Switzerland'. Some people called it the 'Route 66' of Switzerland. It's a 1,600 km long route that connects 44 major sights and attractions of this rather small country.
With that in mind, Michaela Wehrle from Horwath HTL Switzerland thought it would be a good idea to select a few of those wonderful places, put themselves on the tourist's trail to explore their own country and find out if the promotional tool, 'Grand Tour of Switzerland', has had an impact on the tourist demand.
About Horwath HTL
Horwath HTL is focused one hundred percent on hospitality, tourism, and leisure consulting. Our services cover every aspect of hotel real estate investment, tourism, and leisure development. Our clients choose Horwath HTL because we have earned a reputation for impartial advice that will often mean the difference between failure and success. Each client project is unique, and they rely on us to utilize the experience we have gained throughout our 100-year history to assist them in achieving their goals. Being a global firm with 52 offices in 40 countries, we have successfully carried out over 40,000 assignments for both public and private clients. As part of the Crowe Global network, a top-ten accounting, and financial services network, Horwath HTL is the number one choice for companies and financial institutions looking to invest and develop in the industry.
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