NAVIS Reach Webinar
This webinar was recorded on August 13, 2014
Why You're Going to Love This | You collect guest data through booked reservations and send out your monthly e-blast to your past guest list. But how can you improve your open rate? How can you include non-booked guests in your e-mail marketing? How can you be sure your message is reaching the right people exactly when they're ready to book? How can you get your marketing to drive revenue? And know for sure that's where it's coming from? Meet NAVIS Reach, the cutting edge hospitality CRM and data-driven marketing program in one. Hear how current NAVIS Reach users have gone from e- blasting to e-targeting. They've streamlined their e-mail marketing resulting in higher open rates, more bookings and more revenue. Learn how easy to use NAVIS Reach is and how it integrates with Narrowcast and your existing PMS platform.
Gravy! Every Attendee Gets...
- Free access to the latest NAVIS White Paper with real-world examples of how NAVIS Reach helps NAVIS clients execute more effective e-mail marketing
- Copy of NAVIS’ Best Practices for E-mail Marketing
- Importance of data warehousing & how to keep it clean
- Measuring ROI on e-mail marketing and real-world e-targeting ROI examples
- Segmenting guest and non-booked guest data leads to reach the right people
- NAVIS Reach integration with NAVIS Narrowcast – how it all works
- The Somerset on Grace Bay share how their e-targeting with NAVIS Reach has increased their property’s revenue
- Open up for 20 minutes of Q&A
- The importance of data when making marketing decisions
- E-mail marketing best practices to grow and track your ROI
- How NAVIS Reach keeps your data squeaky clean by merging duplicate guest profiles per household and runs it through NCOA databases
- How to create ad-hoc e-mail campaigns during need periods, automated e-mails based on booked and non-booked guest triggers, and multi-touch campaigns
- How other hotels and resorts are profiting from NAVIS Reach
- How incredibly simple NAVIS Reach is with many automated features
Who Should Attend
This webinar is specifically tailored for existing NAVIS Narrowcast clients who want to see results from their e-mail marketing. NAVIS Reach is an incredible tool for Revenue Managers and Marketing Directors alike. We’ve packed all of the most pertinent information in to this short, one-hour webinar to be sensitive of your time. And by the end of it, you’re going to be pretty excited about the possibilities!
Senior Marketing Manager