Two days in Florence with:

  • International experts
  • Leading companies
  • Debates in the Main Hall
  • Seminars in the Focus Hall
  • “Tools of the trade” training sessions
  • Product presentations

A not-to-missed event for:

  • Tourism and hospitality industry agents
  • Government and special-interest groups of the region
  • Students and researchers
  • Present and future employees in the field of tourism marketing

On November 29 and 30 in Florence: this year the event moves a few hundred meters with respect

to the four years preceding, from Stazione Leopolda to the Fortezza da Basso: the first step in an ambitious growth project that has as its objective to make BTO – Buy Tourism Online, in the space of three years, one of the main exhibitions of the tourism sector in the European calendar.

The program of the 5th Edition of BTO – Buy Tourism Online will be published in progress on this

website.

For more information please contact Giancarlo Carniani
+39 3466288587