ITB Berlin also called Internationale Tourismusborse Berlin is undeniably the world's largest travel and tourism trade fair held at Berlin ExpoCenter City. After cancelling the previous edition due to the escalating Covid-19 situation ITB Berlin will reunite the travel industry again on 8 - 12 March 2023. With over 10 000 exhibitors and 160 000 visitors expected to gather during ITB Berlin 2023 the trade show will once again prove to be a staple in the travel event industry.

During the four days of the fair visitors will be able to explore information stands, hotels and property displays offering a comprehensive product overview featuring over 180+ travel destinations. This extensive showcase is arranged into easy-to-find show floor segments based on the destination's geographical locations. Additional guidance provide the thematic sectors of the exhibition further organising the extensive array of products and services into groups such as Adventure travel & responsible tourism, business travel, career centre, LGBT + tourism, luxury travel, medical tourism, youth travel and others.

Exhibiting businesses at ITB Berlin 2023 will gain competitive advantage in the travel market by utilising the expo's perfect conditions for successful product presentations, business networking and learning market driving forces. An advantage of the format is the ITB Buyers Circle, which groups the 1,000 top visitors with significant decision-making and purchasing power.