On Thursday, March 23, 2023, join us for the HSMAI Europe local meeting in Frankfurt, Germany. This is a unique opportunity to engage in a personal roundtable discussion with leading industry experts and gain insights into the profitability drivers in the hospitality industry. You will have the chance to network with industry professionals and share your ideas in a collaborative environment.

Register now to secure your spot! The event is intended for HSMAI Europe Members, Hospitality Industry Professionals and Vendor Members to gain knowledge, exchange ideas, and be inspired.

Throughout the year, all members of our association are invited to join local events in major European cities. Additionally, they receive discounted access to our annual pan-European events that focus on key topics such as revenue, sales, marketing, innovation, and people & culture. To inquire about memberships send us an email to [email protected].

About HSMAI Region Europe

HSMAI - Hospitality Sales and Marketing Association International - is a global organization founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation.


HSMAI Europe aims to be a key influencer, pioneer and the go-to industry resource for professional development, commercial strategies and sustainability in the hospitality, travel and tourism industry.