Press Release

Navigator Award 2025: GBTA Commends MEP Nikolina Brnjac for Commitment to Sustainable Business Travel In Europe

The Global Business Travel Association (GBTA) is pleased to announce the awarding of its prestigious 2025 “GBTA Navigator Award” to Member of the European Parliament Nikolina Brnjac (EPP, Croatia) for her advocacy contributions to the business trave...

Global Business Travel Association (GBTA)
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Awards and Accolades
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Business Travel
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National & International Policy
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Navigator Award 2025: GBTA Commends MEP Nikolina Brnjac for Commitment to Sustainable Business Travel In Europe 1 October 2025GBTABusiness Travel
Navigator Award 2025: GBTA Commends MEP Nikolina Brnjac for Commitment to Sustainable Business Travel In Europe
Press Release

Hotel and Meetings Sourcing Enters a New Era with RFPs Driving Value Beyond Cost Savings

As the business travel landscape continues to evolve, corporate travel managers are rethinking how they source hotels and meeting venues via their request for proposal (RFP) processes – shifting from ad hoc negotiations to more strategic, value-driv...

Global Business Travel Association (GBTA)
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MICE
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Business Travel
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Hotel and Meetings Sourcing Enters a New Era with RFPs Driving Value Beyond Cost Savings12 August 2025GBTABusiness Travel
Hotel and Meetings Sourcing Enters a New Era with RFPs Driving Value Beyond Cost Savings
Performance

UK Firms Could Miss Out on £319 Billion in Sales Without Strategic Business Travel Investment, New GBTA Study Finds

Companies in the United Kingdom could unlock over £319 billion in additional sales by increasing their strategic investment in business travel. Despite a steady recovery since the pandemic, current travel and expense (T&E) spending still falls short...

Global Business Travel Association (GBTA)
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Business Travel
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Markets & Performance
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UK Firms Could Miss Out on £319 Billion in Sales Without Strategic Business Travel Investment, New GBTA Study Finds10 July 2025GBTABusiness Travel
UK Firms Could Miss Out on £319 Billion in Sales Without Strategic Business Travel Investment, New GBTA Study Finds
Case Study

Silken hotels boost corporate visibility with a 50% surge in RFPs by leveraging Cendyn GDS Connect & Corporate Sales service

Silken Hotels faced several challenges in their quest to strengthen their position in the competitive hospitality industry. Limited visibility on Global Distribution Systems (GDS) hindered their ability to capture a broader audience, while a smaller...

Cendyn™
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Property Technology
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Boutique & Lifestyle
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MICE
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Business Travel
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Silken hotels boost corporate visibility with a 50% surge in RFPs by leveraging Cendyn GDS Connect & Corporate Sales service19 February 2025Cendyn™Business Travel
Silken hotels boost corporate visibility with a 50% surge in RFPs by leveraging Cendyn GDS Connect & Corporate Sales service
Press Release

What Does the Next European Commission Mean for Business Travel?

The European Union faced profound challenges under the previous Commission’s mandate, navigating global health crises and geopolitical upheaval while balancing climate commitments with economic competitiveness. As the Commission entered a new mandat...

Global Business Travel Association (GBTA)
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Business Travel
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National & International Policy
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What Does the Next European Commission Mean for Business Travel?10 December 2024GBTABusiness Travel
What Does the Next European Commission Mean for Business Travel?
Press Release

Employees and Companies Have a Shared Responsibility for Ensuring Ground Transport Safety for Business Travel, According to New Report from FREENOW and GBTA

Both corporate travel managers and business travellers in Europe have a shared responsibility as well as opportunities to mitigate risk by making smart choices when it comes to ground transportation for business trips. This is according to a new rep...

Global Business Travel Association (GBTA)
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Business Travel
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Employees and Companies Have a Shared Responsibility for Ensuring Ground Transport Safety for Business Travel, According to New Report from FREENOW and GBTA12 November 2024GBTABusiness Travel
Employees and Companies Have a Shared Responsibility for Ensuring Ground Transport Safety for Business Travel, According to New Report from FREENOW and GBTA
Press Release

GBTA + VDR Conference 2024 in Partnership with the Nordic Business Travel Associations and GBTA Sustainability Summit Highlight a Robust European Business Travel Industry

The outlook for business travel in Europe including the path toward a more sustainable future was the focus this week at the GBTA +VDR Conference 2024 in Partnership with the Nordic Business Travel Associations and the GBTA Sustainability Summit in ...

Global Business Travel Association (GBTA)
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Business Travel
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GBTA + VDR Conference 2024 in Partnership with the Nordic Business Travel Associations and GBTA Sustainability Summit Highlight a Robust European Business Travel Industry 7 November 2024GBTABusiness Travel
GBTA + VDR Conference 2024 in Partnership with the Nordic Business Travel Associations and GBTA Sustainability Summit Highlight a Robust European Business Travel Industry
Performance

European Business Travel Spending to Hit $391.1 Billion USD (360.4 Billion euros) in 2024, Reflecting Strong Growth Amid Economic Challenges

European business travel spending is projected to reach $391.1 billion USD (360.4 billion euros) in 2024, reflecting a 10.4% increase from 2023. Additionally for this year, Europe is estimated to account for 26.4% of total global business travel spe...

Global Business Travel Association (GBTA)
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Business Travel
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Markets & Performance
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European Business Travel Spending to Hit $391.1 Billion USD (360.4 Billion euros) in 2024, Reflecting Strong Growth Amid Economic Challenges 5 November 2024GBTABusiness Travel
European Business Travel Spending to Hit $391.1 Billion USD (360.4 Billion euros) in 2024, Reflecting Strong Growth Amid Economic Challenges