Supplier News

Google’s Free Booking Links: The Secret Weapon for Hotels in the Battle for Direct Bookings

There’s no denying the dominance of Google when it comes to search marketing. In October 2022, Google’s market share of search was 91.2%, making it by far the most popular search engine in the world.For hotels, Google offers numerous opportunities f...

D-EDGE Hospitality Solutions
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Search Marketing
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Google’s Free Booking Links: The Secret Weapon for Hotels in the Battle for Direct Bookings 2 February 2023D-EDGE Hospitality SolutionsSearch Marketing
Google’s Free Booking Links: The Secret Weapon for Hotels in the Battle for Direct Bookings
Supplier News

Growing reservations volume shows the value of Google Hotel Ads for small accommodation providers

As hoteliers continue to battle economic challenges and build out strategies to successfully recover from the impacts of the pandemic, Google Hotel Ads is providing a way for small properties to maximise bookings and revenue.

Little Hotelier
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Mobile Marketing
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Online Travel Agencies (OTA)
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Search Marketing
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Digital Marketing
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Advertising
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Growing reservations volume shows the value of Google Hotel Ads for small accommodation providers18 December 2022Little HotelierSearch Marketing
Growing reservations volume shows the value of Google Hotel Ads for small accommodation providers
Supplier News

Learn from the brightest minds in the hospitality industry

The Direct Booking Summit is an event that welcomes hoteliers to share their problems, find solutions and build a supportive community focussed on increasing direct bookings. Our recent summit in New Orleans was no different.

Triptease
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CRM & Loyalty
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Online Travel Agencies (OTA)
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Search Marketing
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Digital Marketing
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Learn from the brightest minds in the hospitality industry25 November 2022TripteaseSearch Marketing
Learn from the brightest minds in the hospitality industry
Supplier News

Why Entity-Based SEO is the One Strategy You Need to Implement

The rising popularity of entities in SEO signals a dynamic shift in how we think about search. With intent and relevance increasingly driving what ranks on search engine results pages (SERPs), entity search has become one of the most important facto...

Milestone Inc.
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Search Marketing
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Why Entity-Based SEO is the One Strategy You Need to Implement18 October 2021Milestone Internet MarketingSearch Marketing
Why Entity-Based SEO is the One Strategy You Need to Implement
Supplier News

Stand out. Increase Bookings.

Watch: Stand out. Increase Bookings.Webinar held Sept 22. Brought to you in partnership with Tripadvisor and Scandic Hotels. The webinar panel spoke in-depth insight into current metasearch and travel behaviour, looking at how hotels can stand out i...

Marketing Services by DerbySoft
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Revenue Management
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Search Marketing
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Big Data
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Stand out. Increase Bookings.24 September 2021Marketing Services by DerbySoftSearch Marketing
Stand out. Increase Bookings.