David Purcell, director of Product Management, SoftBrands, an Infor affiliate, will deliver a "Doing Business Your Way – For Profit" session at HITEC 2011 in Austin, Texas. The session will take place in Room 10 C from 2:45PM until 3:45PM on Wednesday June 22.

Key areas of this session will revolve around the following:

  • Are you tired of changing your processes to match your system?
  • Do you struggle with screens and reports that don't align with how you want to do business?
  • Can you get to information that will help you with your strategy and planning?
  • Are you able to deploy your systems that support your technology goals?

"I am looking forward to delivering this session during HITEC and I am also very happy that SoftBrands' focus on driving profitable business is resonating with the industry", stated David Purcell, Director of Product Management, SoftBrands, an Infor affiliate. "We never want to lose sight of the importance of driving guest satisfaction but we also have to be smart about our business. We need to ensure that our industry drives better margins, better profitability and optimal guest service. This will enable all parties; guest, hotels and vendors, to now work towards a common goal."

Attend this informative session to learn how you can use technology to increase profitability without sacrificing your business strategies or your guest service.

SoftBrands is pleased to be exhibiting at HITEC 2011. Visit Booth #201 and ask for a demonstration of Infor Softbrands products.

Additional Resources

Note: registration may be required to access online content

Infor SoftBrands Hospitality Front Office

About Infor

Infor is a global leader in business cloud software specialized by industry. We develop complete solutions for our focus industries. Infor's mission-critical enterprise applications and services are designed to deliver sustainable operational advantages with security and faster time to value. Over 60,000 organizations in more than 175 countries rely on Infor's 17,000 employees to help achieve their business goals. As a Koch company, our financial strength, ownership structure, and long-term view empower us to foster enduring, mutually beneficial relationships with our customers. Visit www.infor.com.