Source: Pegasus

Asiana Place in Chennai has signed with Pegasus Solutions for global distribution, online booking, and commission processing services. The 54-room property is now more accessible to a global audience of business and leisure travelers by leveraging Pegasus' UltraSwitch for availability on the global distribution systems (GDS) and online channels, and by powering bookings through www.asianaplace.com with Pegasus' OpenView booking engine.

Located inside the Ascendas IT Park in Chennai, Asiana Place caters to the area's booming IT business. Accessing the GDS and more than a thousand online travel agencies (OTAs) through Pegasus will allow the hotel to be both seen and booked by those traveling to the area for business or pleasure. OpenView will drive direct bookings on the hotel's website by enabling booking in multiple languages and currencies, and by providing dynamic pricing and packaging.

"There's a global race to do business in India, which translates to a race for India's hotels to capture the resultant inbound hotel bookings," said Ashwin Vijayasekar, hotel manager of Asiana Place. "We're already ideally situated to win among those who are familiar with the market, but it is through Pegasus that we will be able attract the travelers we haven't yet reached. Blanketing the channels with proven distribution and powerful booking gives us a real edge in our market."

Asiana Place is an urban retreat featuring panoramic views of Chennai, one of the four largest cities in India. Located in the self-proclaimed software development hub of India, Asiana Place is located just off the fast-developing urban expressway. Offering various amenities that include a doctor on call, the hotel brings a range of world-class services offered in a warm and comfortable environment.

"India is a major target for the hospitality industry right now," said Rachel Grier, vice president of business development in ASPAC for Pegasus. "The Asiana Place has made a significant leap forward in its competitive set by tapping Pegasus, which has helped open markets – both geographic and channels – for more than 20 years."

Additionally, Pegasus' Global Commission Processing will allow Asiana Place to easily pay travel agencies on time and in the manner of their choice.

About Pegasus

The new Pegasus is a game-changer for hotels, combining innovative technology with five-star support to give hoteliers more control over their revenue and distribution strategy than ever before. Following a recent merger with Travel Tripper, Pegasus now enables hoteliers to better connect with their guests through an innovative and flexible platform of Reservations, E-commerce, Global Sales, and Business Intelligence solutions that help hotels drive demand and increase revenue and profitability.

With more than 30 years of experience in global distribution, Pegasus serves hotels across 120 countries from eight offices worldwide in New York, Scottsdale, Las Vegas, London, Paris, Frankfurt, Tokyo, and Hyderabad. For more information, visit pegs.com or follow them on LinkedIn, Facebook and Twitter.

Bill Taysom