Digital Marketing Filter Opinion Learn from the brightest minds in hospitality If there’s one piece of feedback we always hear from hoteliers who attend the Direct Booking Summit it’s that they left with a notebook packed with new tips, ideas and strategies to implement at their hotel right away. Holly GroomLead Product Marketing Manager at Triptease TripteaseMore in this category Revenue ManagementMore in this category Events & ConferencesMore in this category Email marketingMore in this category Digital Marketing More like this Case Study Great Wolf Turns to Hapi to Deliver a Streamlined Salesforce Experience Hotel marketers looking to implement the holy grail, a 360-degree personalized marketing strategy tailored to each guest, are faced with a substantial set of challenges. At a hotel attached to an indoor water park – with restaurants, arcades and out... HAPI (Data Travel, LLC) More in this category Information TechnologyMore in this category CRM & LoyaltyMore in this category Digital Marketing More like this Supplier News An effective casino digital marketing strategy Every casino marketer knows that targeting guests and driving interest in your casino and your brand can be tricky. It’s a crowded marketplace, and you’re not just competing with local and online casinos, you’re competing for direct bookings with OT... Cendyn™ More in this category Digital MarketingMore in this category Casinos-Gaming More like this Opinion My favorite digital marketing tools I regularly use to manage marketing for hotels In the past ten years of experience working with hotels, I’ve learned that marketing strategies are only as good as the data and information they build on. That’s why it’s mission-critical to have proper analytics and business intelligence handy whe... Daniel DiosiEntrepreneur, Daniel Diosi & Partners Daniel Diosi & PartnersMore in this category Information TechnologyMore in this category Digital MarketingMore in this category AdvertisingMore in this category Big Data More like this Opinion A Hotelier’s Guide to Digital Marketing: Evolution, Innovation, and Disruption in 2023 The tech industry is experiencing rapid change due to technological advancements, changes in consumer behavior, and the impact of the pandemic. This creates challenges and opportunities for how the industry adapts to the changing landscape. Michael J. GoldrichChief Experience Officer, The Hotels Network The Hotels NetworkMore in this category Sales & MarketingMore in this category Information TechnologyMore in this category Digital MarketingMore in this category Innovation More like this Opinion Digital Change or Digital Transformation? Understanding the Difference is key for Hotels Feeling stuck, overwhelmed, or confused if your hotel requires digital change or digital transformation, or maybe it all sounds like a lot of buzzwords flying around? Are MorchDigital Transformation Coach for Hotels Are Morch, Digital Transformation CoachMore in this category Digital Marketing More like this Opinion Say Goodbye to Google, Hoteliers The watchword for this year remains uncertainty. But one thing is certain: Google has taken online travel agencies’ place as the single most important sales-and-marketing channel for most hotels. Unfortunately, Google’s importance creates a level of... Tim PeterFounder & President, Tim Peter & Associates Tim Peter & Associates, LLCMore in this category Sales & MarketingMore in this category Search MarketingMore in this category Digital Marketing More like this Supplier News The Little Nell Launches INTELITY’s Platform to Elevate Guest Experience INTELITY®, provider of hospitality’s leading guest experience and staff management platform, today announced The Little Nell in Aspen, Colorado, has implemented the INTELITY platform, via smart-room tablets, which provide the property’s guests with ... INTELITY More in this category Property TechnologyMore in this category Guestroom TechnologyMore in this category Digital MarketingMore in this category Luxury Travel More like this Explainer A Hotelier’s Quick Guide to Hotel SEO Marketing: What Is It and How Does It Work? The first step in increasing direct bookings for your hotel is to drive more search traffic to the hotel’s website or Brand.com. Here we will explore how an effective e-commerce strategy should begin with positioning your hotel’s website on online s... AmadeusMore in this category Sales & MarketingMore in this category Search MarketingMore in this category Digital Marketing More like this Supplier News Hapi Connects SevenRooms and Salesforce to Drive Guest Insights and Personalization at Crystalbrook Collection Crystalbrook Collection Hotels & Resorts, a group of eight luxury properties along the east coast of Australia, has turned to Hapi to connect several guest data sources and help develop 360-degree insights and personalized guest experiences in Sales... HAPI (Data Travel, LLC) More in this category Information TechnologyMore in this category Food & BeverageMore in this category Digital Marketing More like this Hotel Yearbook 2023 The Uncertainty New Normal Download Your content on Hospitality Net? Hospitality Net membership explained
Opinion Learn from the brightest minds in hospitality If there’s one piece of feedback we always hear from hoteliers who attend the Direct Booking Summit it’s that they left with a notebook packed with new tips, ideas and strategies to implement at their hotel right away. Holly GroomLead Product Marketing Manager at Triptease TripteaseMore in this category Revenue ManagementMore in this category Events & ConferencesMore in this category Email marketingMore in this category Digital Marketing More like this
Case Study Great Wolf Turns to Hapi to Deliver a Streamlined Salesforce Experience Hotel marketers looking to implement the holy grail, a 360-degree personalized marketing strategy tailored to each guest, are faced with a substantial set of challenges. At a hotel attached to an indoor water park – with restaurants, arcades and out... HAPI (Data Travel, LLC) More in this category Information TechnologyMore in this category CRM & LoyaltyMore in this category Digital Marketing More like this
Supplier News An effective casino digital marketing strategy Every casino marketer knows that targeting guests and driving interest in your casino and your brand can be tricky. It’s a crowded marketplace, and you’re not just competing with local and online casinos, you’re competing for direct bookings with OT... Cendyn™ More in this category Digital MarketingMore in this category Casinos-Gaming More like this
Opinion My favorite digital marketing tools I regularly use to manage marketing for hotels In the past ten years of experience working with hotels, I’ve learned that marketing strategies are only as good as the data and information they build on. That’s why it’s mission-critical to have proper analytics and business intelligence handy whe... Daniel DiosiEntrepreneur, Daniel Diosi & Partners Daniel Diosi & PartnersMore in this category Information TechnologyMore in this category Digital MarketingMore in this category AdvertisingMore in this category Big Data More like this
Opinion A Hotelier’s Guide to Digital Marketing: Evolution, Innovation, and Disruption in 2023 The tech industry is experiencing rapid change due to technological advancements, changes in consumer behavior, and the impact of the pandemic. This creates challenges and opportunities for how the industry adapts to the changing landscape. Michael J. GoldrichChief Experience Officer, The Hotels Network The Hotels NetworkMore in this category Sales & MarketingMore in this category Information TechnologyMore in this category Digital MarketingMore in this category Innovation More like this
Opinion Digital Change or Digital Transformation? Understanding the Difference is key for Hotels Feeling stuck, overwhelmed, or confused if your hotel requires digital change or digital transformation, or maybe it all sounds like a lot of buzzwords flying around? Are MorchDigital Transformation Coach for Hotels Are Morch, Digital Transformation CoachMore in this category Digital Marketing More like this
Opinion Say Goodbye to Google, Hoteliers The watchword for this year remains uncertainty. But one thing is certain: Google has taken online travel agencies’ place as the single most important sales-and-marketing channel for most hotels. Unfortunately, Google’s importance creates a level of... Tim PeterFounder & President, Tim Peter & Associates Tim Peter & Associates, LLCMore in this category Sales & MarketingMore in this category Search MarketingMore in this category Digital Marketing More like this
Supplier News The Little Nell Launches INTELITY’s Platform to Elevate Guest Experience INTELITY®, provider of hospitality’s leading guest experience and staff management platform, today announced The Little Nell in Aspen, Colorado, has implemented the INTELITY platform, via smart-room tablets, which provide the property’s guests with ... INTELITY More in this category Property TechnologyMore in this category Guestroom TechnologyMore in this category Digital MarketingMore in this category Luxury Travel More like this
Explainer A Hotelier’s Quick Guide to Hotel SEO Marketing: What Is It and How Does It Work? The first step in increasing direct bookings for your hotel is to drive more search traffic to the hotel’s website or Brand.com. Here we will explore how an effective e-commerce strategy should begin with positioning your hotel’s website on online s... AmadeusMore in this category Sales & MarketingMore in this category Search MarketingMore in this category Digital Marketing More like this
Supplier News Hapi Connects SevenRooms and Salesforce to Drive Guest Insights and Personalization at Crystalbrook Collection Crystalbrook Collection Hotels & Resorts, a group of eight luxury properties along the east coast of Australia, has turned to Hapi to connect several guest data sources and help develop 360-degree insights and personalized guest experiences in Sales... HAPI (Data Travel, LLC) More in this category Information TechnologyMore in this category Food & BeverageMore in this category Digital Marketing More like this