Starwood Hotels & Resorts Continues Expansion in Russia and CIS with the Debut of Aloft Hotels in Kiev
Scheduled to Open in 2015, Aloft Kiev is Set to Shake up Ukraine’s Mid-Market Hotel Category
Aloft Kiev will be centrally located in the Central Business District (CBD), in close proximity to numerous business establishments, and public, retail, sports, culture and entertainment venues.
Pioneering initiatives in music, design, and technology have positioned Aloft as a must-have brand for the next generation of travellers. Aloft has reported consistently high guest satisfaction scores since its launch in 2008 and is gaining market share and building traveller loyalty, reflecting the success of the brand's unique positioning.
"Aloft has become a popular choice for owners and developers around the world looking to fill the void in the mid-market hotel category," said Bart Carnahan, Senior Vice President, Acquisitions & Development, Europe, Africa and Middle East Division, Starwood Hotels & Resorts. "The signing of Aloft Kiev underlines Starwood's continued commitment to expanding our portfolio of mid-market brands throughout Europe, with a focus on primary and secondary markets throughout Russia and CIS."
The new-build Aloft Kiev will comprise 310 guest rooms and 10 executive suites all featuring the brand's signature high ceilings, oversized windows and an ultra-comfortable platform bed as well as large walk-in showers with complimentary Bliss Spa® products.
The hotel will also feature the brand's signature Re:mixSM loungeand W XYZ SM bar, providing guests with buzzing, atmospheric public spaces where they can mix and mingle, read the paper, work on laptops, play a game of pool or grab a drink with friends. The Re:chargeSM fitness centre will offer an opportunity to re-energise and the unique Re:fuel by AloftSMwill introduce a convenient deli option for guests on the go, with an array of sweet, savoury and healthy food, snacks and drinks available 24 hours a day. The hotel will also offer an all day dining restaurant and for meetings and events, the hotel will offer eight creative meeting spaces and one ballroom, all equipped with the latest generation of audio-visual hardware, as well as parking facilities. The hotel is located very close to public transportation, allowing for easy access to the city's business and historical center, and is also within walking distance of various cultural sites, shopping and entertainment facilities.
The opening of Aloft Kiev will mark Starwood's third hotel in Ukraine following the opening of a Four Points by Sheraton hotel in Zaporozhye in 2011 and the signings of Hotel Bristol, a Luxury Collection hotel in Odessa, which is due to open in 2014, and a new Sheraton hotel in Kiev, which is scheduled to open in 2016.
About Aloft Hotels
With more than 75 hotels around the world, Aloft has changed the hotel landscape by offering an experience and style that's different by design everywhere from Baltimore to Beijing to Bogota to Brussels – and everywhere in between. For more information, please visit www.alofthotels.com. Aloft, like all brands within Starwood's portfolio, is proud to offer the Starwood Preferred Guest® program, the industry's richest loyalty program. To learn more, please visit www.spg.com.
Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with more than 1,300 properties in some 100 countries and approximately 188,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences under the renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®,Tribute Portfolio™, Four Points® by Sheraton, Aloft®, and Element®, along with an expanded partnership withDesign Hotels™. The company also boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG®). Visit www.starwoodhotels.com for more information and stay connected @starwoodbuzz on Twitterand Instagram and facebook.com/Starwood.
Starwood Hotels &