PH Hotels Owned by Starwood Capital Group Streamlines with SiteMinder
Hotel Group Of 23 Properties Expands Its Online Footprint
Owned by Starwood Capital Group, one of the world's largest real estate investment funds, PH Hotels runs 23 prestigious hotels, country estates and conference venues across England, Wales and Scotland together with a château in France.
Head of Sales for SiteMinder in the UK and Ireland, Bernhard Ballin, said PH Hotels had chosen SiteMinder's integrated channel management solution to connect its Opera reservation system with the world's highest-yielding booking websites to bolster online revenue opportunities and distribution efficiencies.
"As a prominent and innovative hotel group, PH Hotels has launched a forward-thinking distribution and financial strategy, which accepts that a streamlined and integrated distribution system is not the future but the reality of competitive, hard-nosed, here-and-now marketing," Mr Ballin said.
SiteMinder's Channel Manager offers PH Hotels a two-way, cloud-based connectivity exchange between the group's various hotels and its CRS (central reservation system) and the world's leading online booking sites.
"Everything today is about return on investment and our flat monthly fee model helps hotel groups like Principal Hayley cut the costs of getting rooms to market." Mr Ballin said
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As the leading cloud platform for hotels, SiteMinder allows hotels to attract, reach and convert guests across the globe. We serve hotels of all sizes with award-winning solutions for independents and groups alike, wherever they are in the world.
SiteMinder's products include The Channel Manager, the industry's leading online distribution platform; TheBookingButton, a wholly-branded booking engine for direct bookings via the web, mobile or social; Canvas, the intelligent website creator for independent hoteliers; Prophet, the real-time market intelligence solution that takes the guesswork out of pricing rooms; and GDS by SiteMinder, a single-point of entry to a six-figure network of travel agents and the world's major global distribution systems. With more than 26,000 hotel customers and 550 of the industry's top connectivity providers as our partners, today we have presence in more than 160 countries on six continents.
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