HandHeld Hospitality™, LLC a leading forerunner in mobile technology for hotels, announced today the board appointment and investment partnership with Bob McCarthy, COO of Marriott International, Inc., who has announced his retirement from Marriott, effective February 2014. HandHeld Hospitality is also collaborating with AT&T to introduce its SmartGuest™ app to the hospitality industry.

"Bob brings a wealth of knowledge and insight into improved guest satisfaction and revenue optimization through mobile technology," said Elmer Coppoolse, CEO of HandHeld Hospitality. "His expertise combined with HandHeld's advanced technology in developing breakthrough apps make a powerful team."

"HandHeld Hospitality has created advanced platforms, such as the SmartGuest app, that will bring an enormous revolution in the engagement of guests and the enhancement of revenues for hotels," said McCarthy. "HandHeld Hospitality is in a position to enable hotels worldwide to efficiently leverage affordable platforms. HandHeld Hospitality has the technology to make hotels smart, generate incremental revenues, while providing an invaluable guest service asset."

"Guests are looking for an easy and seamless experience at hospitality locations," said Phillip Hartfield Executive Director of Wi-Fi solutions for AT&T. "By working with application developers to broaden our product offering we can meet the needs that the hospitality industry faces with revolutionary solutions that will ultimately satisfy the guest."

About HandHeld Hospitality, LLC

HandHeld Hospitality(TM), based in Vienna, Va., is a hospitality technology company offering new, affordable and easy-to-use mobile apps for hotels, clubs, tourism destinations, and residential communities seeking to increase facility usage and engage guests. Founded by Elmer Coppoolse, an international hotelier and former development partner and COO of SynXis, HandHeld Hospitality aims to make hospitality businesses smarter by providing low cost, innovative and practical mobile solutions for outdated and inefficient best practices. Its SmartGuest(TM) app is the first of such products launched by HandHeld Hospitality. More information is available at www.handheldhospitality.com .

David Gutierrez
Dresner Corporate Services
(312)780-7204