Favorable conditions will accelerate hotel lending and a need to place capital will lead to a propitious 2014 deal landscape, according to hotel investment professionals. These factors will push transaction volume: after full-year 2013 transactions reports have come back strong, 2014 is seen as a year for continued growth for pricing and volume. Lenders have become more aggressive during the past few quarters, according to Michael Yu, VP of investments at Marcus & Millichap. “A year ago, we might have had one lender looking at an asset; now multiple lenders are looking at that same asset,” he said. “More lenders are lending because of increased competition. Lenders are starting to do deals they wouldn’t have done before.”

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