Exhibit space for the 2014 Hospitality Industry Technology Exposition and Conference (HITEC®), a

service of Hospitality Financial and Technology Professionals (HFTP®), is sold out. A waiting list is available on a first-come, first-served basis for booth space. HITEC 2014 is June 23-26 at the Los Angeles Convention Center in Los Angeles, Calif. USA.

HITEC 2014 is the world's largest hospitality technology exposition and conference with over 314

companies and 734 booths occupying this year's show floor. It offers a unique combination of top-notch hospitality technology education, led by industry peers and experts, and an unparalleled trade show showcasing the latest hospitality technology products and services.

"Due to the popularity of the show, we find each year that the exhibit space sells out quicker than the

last," said Frank Wolfe, CAE, CEO of HFTP. "We strive to accommodate our exhibitors by offering numerous ways to become involved with HITEC 2014."

In an effort to accommodate additional companies that are interested in exhibiting at HITEC, HFTP has

created a "HITEC Supporter" package which will provide hospitality technology companies with some of the benefits of exhibiting at HITEC. The creation of these packages will also help protect the investment of current exhibitors, by preventing pirating by non-exhibiting vendors.

HITEC 2014 also offers multiple sponsorship and advertising opportunities for exhibitors to increase

impressions before and after the show. Visit www.hitec.org to see which opportunities are still available and to download a marketing kit.

With an increasing demand for further education on the HITEC show floor, the exhibit hall features the

innovative educational opportunities, TechTours and TechTalks. TechTours provide attendees with a guided tour of the expo show floor to learn more about the latest trends in certain technologies in specific product categories. After a successful first year, the TechTalks are returning to the HITEC show floor. These 15 minute presentations will be given by a variety of participants about innovative ideas or opinions in relation to hospitality technology.

For more information or to get on the exhibitor waiting list, contact the HFTP Exhibits Department, at

(800) 646-4387 or [email protected]. For more information about HITEC, visit www.hitec.org.

About HFTP

Hospitality Financial and Technology Professionals (HFTP®), established in 1952, is a hospitality nonprofit association headquartered in Austin, Texas USA with offices in the EU and Middle East. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP uniquely understands the industry's pressing issues, and assists its stakeholders in finding solutions to their challenges more efficiently than any organization. HFTP offers expert networks, educational resources, career development programs, research, leadership opportunities and conferences and events. HFTP produces international events throughout the year, including the world's largest hospitality technology tradeshow and conference brand: HITEC. In addition, it oversees the hospitality-specific Pineapplesearch.com® and the Uniform System of Accounts for the Lodging Industry (USALI). For more information about HFTP, visit www.hftp.org. For the latest news, visit the HFTP News page at news.hftp.org and the HFTP Connect blog at blog.hftp.org.

Sara Shafer
Public Relations Manager
+1 (512) 249-5333
HFTP

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