With the rise of the internet, social media and now mobile, it hardly comes as a surprise that the travel and tourism space is getting increasingly more competitive. Therefore it is of vital importance that independent hotels know how to successfully establish and maintain a competitive advantage on their online marketing efforts. An effective way to do this is to take into account some of the best practices for managing your property's presence online, whether it is having anoptimized hotel website and booking engine, building a social media presence or managing your online reputation on TripAdvisor.

With the rise of the internet, social media and now mobile, it hardly comes as a surprise that the travel and tourism space is getting increasingly more competitive. Therefore it is of vital importance that independent hotels know how to successfully establish and maintain a competitive advantage on their online marketing efforts. An effective way to do this is to take into account some of the best practices for managing your property’s presence online, whether it is having an optimized hotel website and booking engine, building a social media presence or managing your online reputation on TripAdvisor.— Photo by HotelREZWith the rise of the internet, social media and now mobile, it hardly comes as a surprise that the travel and tourism space is getting increasingly more competitive. Therefore it is of vital importance that independent hotels know how to successfully establish and maintain a competitive advantage on their online marketing efforts. An effective way to do this is to take into account some of the best practices for managing your property’s presence online, whether it is having an optimized hotel website and booking engine, building a social media presence or managing your online reputation on TripAdvisor.— Photo by HotelREZ
With the rise of the internet, social media and now mobile, it hardly comes as a surprise that the travel and tourism space is getting increasingly more competitive. Therefore it is of vital importance that independent hotels know how to successfully establish and maintain a competitive advantage on their online marketing efforts. An effective way to do this is to take into account some of the best practices for managing your property’s presence online, whether it is having an optimized hotel website and booking engine, building a social media presence or managing your online reputation on TripAdvisor.— Photo by HotelREZ

Aida Garcia
HotelREZ

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