Accor to spend 225 mln eur in digital push | reuters.com
Accor, Europe's largest hotel group, said on Thursday it would spend 225 million euros (283.5 million) between 2014 and 2018 to beef up its digital business to cope with challenges from online booking rivals such as Expedia and Booking.com. Accor also said in a statement it had bought French start-up Wipolo, a travel software company that offers mobile and web itinerary management services, for an undisclosed amount.
