Hospitality Tomorrow Episode 2 — Source: The Bench

The first edition of Hospitality Tomorrow on 7 April 2020 attracted 5,343 hospitality decision-makers from 128 countries around the world. A truly virtual event, we are back for Episode 2 of Hospitality Tomorrow, or what we like to call 'HT2', where we will follow the sun around the globe with a focus on China, India, the Middle East, Europe and ending with North America.

Why are we doing this? Because one thousand of you responded to our survey and said: 'let's do it again' as we need to continue the conversation to assess the changes in our world and people - operationally, financially, and psychologically. Where, when and how signs of recovery can be anticipated and the role of Travel & Tourism in accelerating momentum for recovery.

It is crucial that we rebuild confidence in the global community. Now is the time to continue the conversation - make those critical connections that you need to build the right understanding, relationships, unity and actionable ways to support one another now for a stronger response - as one industry, one community for one tomorrow.

With this virtual conference, we will 'Follow The Sun' around the globe with a focus on China, India, the Middle East, Europe and ending with North America.

FIRST 1000 TICKETS RELEASED
Our first release tickets are available now for £10, limited to the first 1000 tickets only. We expect these to sell quite quickly, so do make sure you book today.

A portion of all the money we are raising will contribute to a fund that supports those in the industry whose livelihoods have been affected the most due to the Covid-19 crisis. More details on this will be announced on HospitalityTomorrow.com shortly.

We have a limited number of Virtual Booths available for Episode 2. To learn about sponsorship opportunities, simply reply to this email - or download the Hospitality Tomorrow prospectus

About The Bench

The Bench has built a legacy as a global curator of opportunity, designing transformative forums and summits that empower the hospitality and travel industries to connect, innovate, and thrive. With over two decades of expertise, The Bench creates platforms that go beyond transactions to inspire collaboration and drive meaningful change.

Each event brings together government leaders, tourism ministries, global travel associations, leading hospitality brands, hotel owners and investors, airlines, destination developers, and more. From flagship gatherings like FHS World (formerly AHIC) and FHS Saudi Arabia, to FHS Africa (formerly AHIF) and AviaDev, The Bench creates events where ideas spark, relationships deepen, and investments take flight.

The Bench thrives on fostering dynamic and forward-looking dialogues, uniting industry pioneers to address challenges, seize opportunities, and co-create the future. Each event is crafted to deliver more than just connections - it's about transforming ideas into action and building a better tomorrow.

Discover more at thebench.com.

About FHS Saudi Arabia

Dates: 20-22 April 2026

Location: Mandarin Oriental Al Faisaliah, Riyadh, Saudi Arabia

Sponsors: Mandarin Oriental Al Faisaliah, Riyadh and Al Khozama Investment as Host Sponsors; Taiba Investments as Founding Partner; Amsa Hospitality, Jabal Omar Development Company, Radisson Hotel Group and Red Sea Group as Strategic Partners; BWH Hotels, ClubMed, IHG, Italia Hospitality, Story Hospitality, The Ascott Limited as Headline Sponsors; Accor, Aleph Hospitality, IHCL, JT + Partners, Knight Frank, Legacy Hotels Holding, Minor Hotels, Quo, Serb Holding Co., Sommet Education, STR and The First Group Hospitality as Sponsors; DAR Engineering, Echelonet Concierge, Melia Hotels International, Rove Hotels, Shaza Hotels, Sophos and WhiteWater as Exhibitors.

Sally Marwaha
Event Manager
The Bench

Related