Hospitality Tomorrow Virtual Conference returns with Episode 2 on 12 May
The first edition of Hospitality Tomorrow on 7 April 2020 attracted 5,343 hospitality decision-makers from 128 countries around the world. A truly virtual event, we are back for Episode 2 of Hospitality Tomorrow, or what we like to call 'HT2', where we will follow the sun around the globe with a focus on China, India, the Middle East, Europe and ending with North America.
Why are we doing this? Because one thousand of you responded to our survey and said: 'let's do it again' as we need to continue the conversation to assess the changes in our world and people - operationally, financially, and psychologically. Where, when and how signs of recovery can be anticipated and the role of Travel & Tourism in accelerating momentum for recovery.
It is crucial that we rebuild confidence in the global community. Now is the time to continue the conversation - make those critical connections that you need to build the right understanding, relationships, unity and actionable ways to support one another now for a stronger response - as one industry, one community for one tomorrow.
With this virtual conference, we will 'Follow The Sun' around the globe with a focus on China, India, the Middle East, Europe and ending with North America.
FIRST 1000 TICKETS RELEASED
Our first release tickets are available now for £10, limited to the first 1000 tickets only. We expect these to sell quite quickly, so do make sure you book today.
A portion of all the money we are raising will contribute to a fund that supports those in the industry whose livelihoods have been affected the most due to the Covid-19 crisis. More details on this will be announced on HospitalityTomorrow.com shortly.
We have a limited number of Virtual Booths available for Episode 2. To learn about sponsorship opportunities, simply reply to this email - or download the Hospitality Tomorrow prospectus
About The Bench
The Bench has built a legacy as a global curator of opportunity, designing transformative forums and summits that empower the hospitality and travel industries to connect, innovate, and thrive. With over two decades of expertise, The Bench creates platforms that go beyond transactions to inspire collaboration and drive meaningful change.
Each event brings together government leaders, tourism ministries, global travel associations, leading hospitality brands, hotel owners and investors, airlines, destination developers, and more. From flagship gatherings like FHS World (formerly AHIC) and FHS Saudi Arabia, to FHS Africa (formerly AHIF) and AviaDev, The Bench creates events where ideas spark, relationships deepen, and investments take flight.
The Bench thrives on fostering dynamic and forward-looking dialogues, uniting industry pioneers to address challenges, seize opportunities, and co-create the future. Each event is crafted to deliver more than just connections - it's about transforming ideas into action and building a better tomorrow.
Discover more at thebench.com
About FHS World
Dates: 27-29 October 2025
Location: Madinat Jumeirah, Dubai, UAE
Sponsors:
Jumeirah as Host Sponsor; Ministry of Housing, Utilities and Urban Communities (MHUC) – Egypt, Neom, Rua Al Madinah, Taiba Investments, Territorial Development Agency (Albania), Tourism Promotions Board Philippines and UAE Ministry of Economy & Tourism as Strategic Partners; PWC as Knowledge Partner; Accor, Arada Hospitality LLC, Barriere, ClubMed, Colliers, IHG Hotels & Resorts, Italia Hospitality, Jabal Omar Development Company, Marriott International, Modon Hospitality, Radisson Hotel Group, Red Sea Global, Rotana and The Ascott Limited as Headline Sponsors; Abu Dhabi Hospitality Academy - Les Roches, Action Hotels, Aleph Hospitality, Aristara.ai, Arthur D Little, Blastness, Bushtec Creations, BWH Hotels, CBRE, Compass Project Consulting, Credibl ESG, Danube Hospitality Solutions, EHL Hospitality, ELKO EP, Enterprise Greece, Forsite Creative, H World International, HDL Automation, IHCL, JLL, JT & Partners, Knight Frank, Legacy Hotels Holding (Louvre), Millat Group, Minor Hotels, Parsons, QUO, Rikas Hospitality, Sharjah Investment and Development Authority (Shurooq), STR – a CoStar Group Company, Technogym, The First Group Hospitality, TUI Hotels & Resorts, United Hospitality Management, UNS and Wyndham Hotels & Resorts as Sponsors; ARK People Solutions, Cavendish Maxwell, Centara Hotels & Resorts, Inntelo AI, Invest Cyprus, Rove Hotels and Shaza Hotels, Start Reverse and iReserved as Exhibitors; and Adyen, dailypoint, ExploreTECH, Fairmas, Flyr, Portal, RMS Cloud and ROOMNET in the ExploreTECH Tech Pavilion.
Sally Marwaha
Event Manager
The Bench
