• Total U.S. Hotel Demand across all rate categories continues to stay depressed through November. The spike in the most recent week is the result of a favorable YoY comparison for the Thanksgiving holiday week, and not reflective of a larger trend.
  • There continues to be some short term pickup in Group demand. However, cancellations continue to build in Q1 and Q2 of 2021.
  • Hotel closures are rising incrementally week:week in the most recent weeks.

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About Kalibri Labs

Kalibri Labs evaluates and forecasts revenue and cost of acquisition performance in the digital marketplace. Our next-generation HummingbirdPXM platform is the only hotel benchmarking and reporting solution driven by AI and machine learning. HummingbirdPXM is built on a robust database of daily transactions and cost of acquisition data gathered weekly from almost 35,000 hotels. Using advanced algorithms, the platform enables owners and operators to determine a hotel's optimal business mix and manage resources to achieve it. Kalibri Labs unpacks the composition of RevPAR to describe market demand by rate category and channel assisting hotel owners and operators to develop strategies that improve profit contribution, which leads to higher asset values. Tapped regularly by the real estate and investment community, the Kalibri Labs database supports hotel transactions and financial restructuring by brokers, lenders, appraisers, and financial consultants. For more information, visit www.kalibrilabs.com.