Stockholm, Sweden – Demand Calendar, launched in Sweden more than five years ago, will be increasing its hotel client base by hiring Caren de'Ath as Director of Sales for North America, including Canada and the Caribbean. Caren is a veteran with over 20 years of experience selling technology to hotels and hotel groups.

Demand Calendar, a robust hospitality revenue growth and optimization engine and Sales CRM with over 100 functions, is the only software solution in the market that integrates marketing, sales, and revenue management into one system. In addition, its open API allows seamless interaction with other hospitality software systems.

"We are delighted to have Caren on our team," said Anders Johansson, Demand Calendar AB CEO. "Her extensive experience with hospitality Sales and Marketing Systems, Property Marketing Systems, email marketing, CRM, data analysis, and Reputation Management Systems will strategically help us expand our delighted customer base."

For more information on Demand Calendar Hotel Revenue Growth and maximization engine and sales CRM solutions, please visit www.demandcalendar.com.

About Demand Calendar

Demand Calendar is a hotel management platform designed for independent hotels and resorts. Its main objective is to align all team members towards a common goal while providing top management access to essential data in one streamlined system. This enables every management team across all hotels to work in perfect alignment, driving superior productivity and profitability. With Demand Calendar, you can ensure long-term, consistent profits for your stakeholders while maintaining an edge through data-informed decisions, regular performance tracking, and the synergy of managing your entire hotel portfolio. The platform offers advanced marketing, sales, and revenue management tools, features that significantly simplify reporting, automatic data collection, and functionalities that make hotel teams' tasks smoother and more efficient.

Caren de'Ath
Director of Sales, North America
+1 240-285-8893