Source: HSMAI Europe
Source: HSMAI Europe

Athens - HSMAI Europe is pleased to announce the successful completion of its much-anticipated press conference for media and industry professionals, held on the afternoon of Thursday, May 23 in Athens, Greece. The event, held at the InterContinental Athenaeum, where 75 prominent executives gathered from Greek hotels, technology companies, hotel services, industry organizations, tourism education entities, and distinguished members of the Greek press and media.

HSMAI – Hospitality Sales and Marketing Association International is a global organization founded in the USA in 1927. HSMAI Region Europe is the European arm of the organization and has been one of the most influential sources in the hospitality, travel, and tourism industry for decades, with the sole aim of professional development for its members.

Ingunn Hofseth, President and CEO of HSMAI Europe, presented the initiatives and future plans of HSMAI Europe in Greece. In her speech, she emphasized the mission and benefits of collaborating with HSMAI, setting a positive tone for the exciting evening.

She notably said, We come to Greece to learn from you and to share the knowledge of all our members worldwide."

Following this, Frederic Toitot, Founder and CEO of Hotel Games and a current member and former chair of the HSMAI Europe Revenue Optimization Advisory Board, presented the various global certification and training opportunities offered by HSMAI.

The highlight of the evening was an interactive discussion with the audience, moderated by Frederic Toitot, featuring a distinguished panel of experts:

  • Dimitris Manikis, President EMEA at Wyndham Hotels & Resorts and member of the HSMAI Europe Board of Directors
  • Kostas Ioannidis, Sales Director, Global Sales Europe, at IHG Hotels & Resorts and Chair of the HSMAI Europe Sales Advisory Board
  • Sybil Hofmann, President of International Programs at the Swiss Alpine Center
  • Nikos Giokas, Business Development Director EMEA at Plusgrade

The speakers engaged in a lively dialogue with the audience, sharing their views on current trends, challenges, and opportunities in the hospitality sector. The discussion provided a platform for participants to ask questions and exchange ideas with industry leaders.

The event concluded with a networking session, accompanied by a variety of food and drinks, allowing attendees to connect and build relationships in a relaxed environment.

HSMAI Europe expressed it’s warm thanks to all participants for their attendance and contribution to the success of this event. The organization remains committed to supporting and promoting the hospitality sector through education, certification, and community engagement.

For more information about HSMAI Europe and upcoming events, visit the HSMAI Europe website (

About HSMAI Region Europe

HSMAI – Hospitality Sales and Marketing Association International – is a global organisation founded in the US in 1927. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe aims to be a key influencer, pioneer and the go-to industry resource for professional development, commercial strategies and sustainability in the hospitality, travel and tourism industry.

HSMAI Europe
HSMAI Europe