Generation Alpha is the first to be born entirely in a digital world. Unfortunately, our current advertising paradigms won't likely work with this demographic cohort. When, to paraphrase David Chalmers, the simulation is so good that it will be "indistinguishable" from physical reality, companies will have to adapt their strategies to target the traveler and consumer of tomorrow. Will hospitality be the "metaverse innovator" or the "metaverse laggard?"

After the success of #HNmetameetup, the first-ever Travel and Hospitality gathering in the Metaverse, Hospitality Net and Simone Puorto, futurist and founder of the consulting firm Travel Singularity, are back with a brand new metaverse series: Polybius. Click here to see the full schedule of upcoming episodes.

Every month, three innovators from the travel and metaverse world will join Simone for a virtual roundtable about topics such as Web3, NFT, crypto, blockchain, DAO, XR, and their current and future applications in our industry. Polybius' panelists are the very same people reshaping the metaverse economy: academics, researchers, entrepreneurs, and scientists from all over the World united to create the ultimate meta-all-stars-group.

Other events organized by Hospitality Net