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Destination Marketing

Marseille Was Never for Tourists. Neither Is Venice (Or: How We Disney-fied Cultural Europe, and What We Might Do Before It’s All Gone)
Opinion

Marseille Was Never for Tourists. Neither Is Venice (Or: How We Disney-fied Cultural Europe, and What We Might Do Before It’s All Gone)

A few days ago, Jeff Bezos anchored his floating temple of techno-capitalism (a yacht longer than Piazza San Marco) just off the coast of Venice. The media, predictably, responded with sterile moral outrage, but the more profound irony escaped most:...

Simone Puorto
Simone Puorto
Head of Emerging Trends and Strategic Innovation, Hospitality Net
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Simone Puorto
by Simone Puorto
8 July 2025Hospitality NetDestination Marketing
Marseille Was Never for Tourists. Neither Is Venice (Or: How We Disney-fied Cultural Europe, and What We Might Do Before It’s All Gone)
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