Market Segments

Call of the Mountains: Hotel Investment in the Blue Ridge Mountains

In the past year, a surge of hotel consulting work in the Blue Ridge Mountains of southwestern North Carolina and northwestern Georgia has called attention to this market’s growth. The concentration of investment and development in this region indic...

Courtney Vris

Senior Project Manager and Leader HVS Atlanta office

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Markets & Performance

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HVS

Independent Tuesday and the Fight for the Future of Hospitality

The hospitality industry is at a crossroads. On one side are the hotels that built this industry. Independently owned properties shaped by history, family, creativity, and a genuine love of hosting people. On the other side is a fast growing wave of...

Bobby Marhamat

CEO at TakeUp

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Boutique & Lifestyle

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Guest Experience

TakeUp

Trailborn Hotels & Resorts Joins New Outdoor Collection by Marriott Bonvoy as Leader in Outdoor Hospitality

Trailborn Hotels & Resorts Joins New Outdoor Collection by Marriott Bonvoy as Leader in Outdoor Hospitality

Trailborn Hotels & Resorts, The Official Hotel of the Great Outdoors™, proudly joins the highly anticipated Outdoor Collection by Marriott Bonvoy™ as a founding member. As part of this inaugural launch, Marriott Bonvoy has recognized Trailborn’s dis...

Trailborn

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Adventure Travel

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Partnerships, Mergers & Acquisitions

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Trailborn Hotels & Resorts Joins New Outdoor Collection by Marriott Bonvoy as Leader in Outdoor Hospitality

New Documentary Film Showcases the Story of Bruce White’s Entrepreneurial Journey

New Documentary Film Showcases the Story of Bruce White’s Entrepreneurial Journey

Z2 Productions, One World Digital, LLC, and White Lodging are proud to announce the debut of Bruce: Begin with the End in Mind, a powerful new documentary film chronicling the life of Bruce White, the founder of White Lodging, and the entrepreneuria...

White Lodging

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Hospitality History

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New Documentary Film Showcases the Story of Bruce White’s Entrepreneurial Journey

Immersive Hospitality: Redefining the Guest Experience

Immersive Hospitality: Redefining the Guest Experience

Immersive experiences are not entirely new to hospitality and leisure—theme parks, destination hotels and resorts, and cultural attractions have long found ways to draw guests into unique worlds. What is changing is how properties are increasingly u...

Joseph Pierce

Director of Appraisal & Consulting Services at Hotel & Leisure Advisors

Hotel & Leisure Advisors (H&LA)

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Lodging Industry

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Guest Experience

Immersive Hospitality: Redefining the Guest Experience

Unlocking Value in Hospitality: The New Era of Hotel Mixed-Use Development in Qualified Opportunity Zones

The One Big Beautiful Bill Act (OBBB) has fundamentally changed the landscape for real estate investment in America—permanently enshrining the Qualified Opportunity Zone (QOZ) framework and expanding the horizon for hotel mixed-use development. For ...

Guy Maisnik

Partner, Vice Chair, Global Hospitality Group® at Jeffer Mangels Butler & Mitchell LLP

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JMBM Global Hospitality Group

The Neighborhood Hotel Little Italy’s Hospitality Innovation: Suites Designed for Comfortable, Multi-Generational Family Trips

As family travel continues to evolve, The Neighborhood Hotel remains at the forefront—offering comfort, convenience, and closeness for multi-generational trips. The Neighborhood Hotel Little Italy feature 35 thoughtfully designed one‑ and two‑bedroo...

The Neighborhood Hotel

The Neighborhood Hotel

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The Neighborhood Hotel

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Business Travel

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Lodging Industry

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The Neighborhood Hotel Little Italy’s Hospitality Innovation: Suites Designed for Comfortable, Multi-Generational Family Trips

Fourth of July hotel booking expectations

Amid ongoing macroeconomic pressures, waning consumer confidence, and shorter booking windows, hotel performance for the upcoming Fourth of July holiday is drawing more scrutiny than in past years. Industry analysts are watching closely to gauge how...

STR

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Markets & Performance

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Fourth of July hotel booking expectations

Spring Break Fever: Prepping Frontline Hospitality Workers for Travel Chaos

Spring Break Fever: Prepping Frontline Hospitality Workers for Travel Chaos

Time off from school, warmer weather and a flurry of travel discounts drive millions of Americans to book vacations during spring break. And this year, changing vacation habits could see even more people booking getaways during this ideal travel tim...

Carol Leaman

CEO, Axonify Inc.

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Human Resources

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Spring Break Fever: Prepping Frontline Hospitality Workers for Travel Chaos

Highway West Vacations Expands Portfolio with the Acquisition of Three New Properties

Highway West Vacations Expands Portfolio with the Acquisition of Three New Properties

Highway West Vacations, a collection of unique hotels, lodges, cabins, and glamping resorts in the U.S., is pleased to announce the acquisition of three new properties in California, Avila Pismo RV Resort & Campground, Costanoa, and Lake Siskiyou Ca...

Highway West Vacations

Highway West Vacations

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Highway West Vacations Expands Portfolio with the Acquisition of Three New Properties