Markets & Performance

U.S. hotel performance for October 2025

U.S. hotel occupancy fell year over year for an eighth consecutive month, according to October 2025 data from CoStar, a leading global provider of online real estate marketplaces, information, and analytics in the property markets.

STR

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U.S. hotel performance for October 2025

Cogwheel Analytics Introduces Market-Level Benchmarking to Elevate Hotel Digital Marketing Insights

Cogwheel Analytics announced the launch of its new Market-Level Benchmarking feature, designed to help hotels compare their digital marketing performance against similar properties within the same geographic area. This enhancement gives hotel owners...

Cogwheel Marketing & Analytics

Cogwheel Marketing & Analytics

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Digital Marketing

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Markets & Performance

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Cogwheel Analytics Introduces Market-Level Benchmarking to Elevate Hotel Digital Marketing Insights

U.S. hotel results for week ending 8 November

Due to a comparison against election week in 2024, the U.S. hotel industry reported positive year-over-year comparisons, according to CoStar’s latest data through 8 November. CoStar is a leading global provider of online real estate marketplaces, in...

STR

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Markets & Performance

U.S. hotel results for week ending 8 November

Demand-Driven Growth: Huntsville Hotel Market’s Meteoric Rise

The economic and hotel demand landscape of Huntsville has been undergoing an expansion over the last several years. With several large-scale projects underway in this already well-established market home to a multitude of major demand generators, Hu...

Marc Greeley

Director, HVS Nashville

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Markets & Performance

HVS

CoStar, Tourism Economics downgrade U.S. hotel forecast

CoStar and Tourism Economics further downgraded performance projections in the final U.S. hotel forecast revision of 2025.

STR

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Markets & Performance

CoStar, Tourism Economics downgrade U.S. hotel forecast

Denver Hotel Market Outlook: Signs of Stabilization and Rate Recovery by 2026

After an early post-pandemic rebound, Denver’s hotel market lost momentum in late 2023. Occupancy growth stalled in October 2023 as the leisure surge faded and corporate travel recovery plateaued, followed by limited rate growth through much of 2024...

Katy Black

Senior Vice President at HVS Denver

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Markets & Performance

HVS

San Francisco’s Hotel Investment Outlook Brightens

The San Francisco lodging market has been experiencing a major rebound in performance, with RevPAR up 8.9% as of year-to-date August. This improvement has been driven by a strong convention calendar, major employers implementing return-to-office man...

John Berean

Senior Vice President, San Francisco

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Markets & Performance

HVS

U.S. hotel results for week ending 1 November

The U.S. hotel industry reported mixed year-over-year comparisons, according to CoStar’s latest data through 1 November. CoStar is a global leading provider of online real estate marketplaces, information and analytics in the property markets.

STR

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Markets & Performance

U.S. hotel results for week ending 1 November

Canadian Lodging Outlook Quarterly 2025-Q3

HVS and STR are pleased to provide you with the quarterly report of the Canadian Lodging Outlook. Each report includes occupancy (occ), average daily rate (ADR), and revenue per available room (RevPAR) for six major markets.

HVS

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Markets & Performance

Canadian Lodging Outlook Quarterly 2025-Q3

Correctional Crisis Spurs Hotel Boom in Upstate New York

On February 17, 2025, thousands of corrections officers at more than 25 prisons across Upstate New York went on strike over staffing shortages, poor working conditions, and the implementation of the HALT Act, which limits the use of solitary confine...

Cole Masler

Project Manager, New York

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Markets & Performance

HVS