Valencia Group Partners with Digital Travel Marketing Leader Vizergy®
Group of Upscale Hotels to Reap Benefits of Web Design, Marketing and Consulting
Valencia Group currently has two sophisticated brands in urban locales – Hotel Valencia and Hotel Sorella. Vizergy is currently working on both brands, including the Hotel Valencia Riverwalk in San Antonio, Hotel Valencia Santana Row in San Jose, and Hotel Sorella CITYCENTRE in Houston. Vizergy has also been instrumental in producing the company's corporate portal website.
"Our properties are so unique, as we blend modern designs of today with timeless hospitality and service of the past," said Wendy Norris, Valencia Group's Corporate Director of Revenue and e-Commerce. "We look forward to expanding and establishing our brand with the help of Vizergy's marketing. From their experience, to their talented team, to the data and intelligence they provide, we're confident they'll make our online presence match our terrific properties. In fact, the strategies and tactics they've put in place are already paying dividends."
About Valencia Group
Houston-based Valencia Group provides management, development, branding and repositioning services for independent, full-service boutique hotels owned by the company, in addition to third parties. Recognized both nationally and internationally for their exceptional service and style, Valencia Group hotels fuse a crisp, globally inspired modern design aesthetic with warm Mediterranean influences. Valencia Group continues to forge a niche with anchor hotels in mixed-use environments where the right balance of residential, restaurant, retail and office coalesce to create full spectrum accretive value in sought after urban settings. Signature properties such as Hotel Valencia Santana Row in San Jose, CA, Hotel Sorella CITYCENTRE in Houston, TX and Hotel Valencia Riverwalk in San Antonio, TX have become destinations and gathering places within their respective communities, some further benefitting from and enriching their location within the cultural heart of a city. 2013 marks a year of substantial growth for the company with the second Sorella - Hotel Sorella Country Club Plaza – slated for a fall opening in Kansas City, MO and the launch of a new concept: Lone Star Court. A 21st Century reinterpretation of the nostalgic motor court, Lone Star Court will premier in summer 2013 with an Austin flagship in The Domain. For more information, please visit www.valenciagroup.com.
Vizergy is an award-winning digital travel marketing company that empowers hoteliers to know more, do more and achieve more – with the ultimate goal of delivering maximum online revenue. The company uses data driven decisions to provide strategic guidance in the evolving world of online marketing. Online marketing services include search engine optimization, pay-per-click and display advertising, local marketing, website and mobile website design and development, reservation software and advanced analytics. Since 1998, Vizergy has propelled thousands of branded and independent hotels, resorts and hotel management companies to success.