The Impact of Social Media on the Tourism Industry
Social media has made a huge impact on the tourism industry. Consumers engage with social networking sites to research trips, make informed decisions about their travels and share their personal experiences of a particular hotel, restaurant or airline. TripAdvisor in particular has had a wide-reaching effect on the industry. It has 50 million unique monthly visitors who are actively seeking out travel information and advice from the sources they trust the most: other tourists and holiday-makers.
To celebrate World Tourism Day this September 27th, The Dunloe Hotel in Co. Kerry, Ireland, created this infographic on Social Media and Tourism. Have a look for more information.