Radisson Blu Turns Pink For Breast Cancer Awareness Month
SINGAPORE -- Radisson Blu®, one of the world's leading brands with nearly 300 hotels in operation in 69 countries and territories, today announced the "LOVE BLU, BE PINK!" campaign where one room in each participating hotel across the globe will turn pink for the month of October. The pink Business Class guest room will feature pink décor and other special pink amenities. A portion of the proceeds from the sale of the pink rooms will benefit charities that support breast cancer research and awareness.
Beginning today, pink Business Class rooms are available for booking for stays from October 1, 2016 through October 31, 2016 at participating Radisson Blu hotels worldwide. Hotels across the globe will support organizations that are committed to breast cancer research as well as awareness. For a list of organizations that will benefit from the "LOVE BLU, BE PINK" proceeds, visit RadissonBlu.com/bepink.
Vice President PR & Communications, Asia Pacific - Carlson Rezidor Hotel Group I +65 6511 9297 I
About Radisson Hotel Group
Radisson Hotel Group™ (formerly Carlson Rezidor Hotel Group) is one of the world's largest hotel groups with eight distinctive hotel brands, more than 1,400 hotels in operation and under development around the world. The Radisson Hotel Group portfolio includes Radisson Collection™, Radisson Blu®, Radisson®, Radisson RED®, Park Plaza®, Park Inn® by Radisson, Country Inn & Suites® by Radisson and prizeotel. Guests can benefit from the newly rebranded Radisson Rewards™ (formerly Club Carlson SM), a global rewards program that delivers unique and personalized ways to create memorable moments that matter to our guests. Radisson Rewards offers exceptional loyalty benefits for our guests, meeting planners, travel agents and business partners. Radisson Meetings™ offers a variety of fully-equipped meeting and event venues featuring fast free Wi-Fi, A/V technology and on-site contacts designed to make every event unique.More than 95,000 global team members work for the Radisson Hotel Group and at the hotels licensed to operate in its systems. The company is headquartered in Brussels, Minneapolis and Singapore.