Opinion

Attracting High Net Worth Clients

After decades working to develop high-end brands that attract high-net-worth customers, I’ve learned three essential steps to success.

Bruno Dard
Bruno Dard
CEO and Founder Spoon&Co, Luxury Brand and Retail Lecturer at HIM
Swiss Education Group
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Sales & Marketing
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Brand Marketing
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Hotelschools | Universities
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Guest Experience
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Attracting High Net Worth Clients
by Bruno Dard
29 June 2022Swiss Education GroupBrand Marketing
Swiss Education Group
Orient Express, The legend back on track
Press Release

Orient Express, The legend back on track

Almost 140 years after the first Orient Express luxury trains changed rail travel forever, the legend continues. Orient Express, artisan of travel since 1883, announces the return of its legendary train and a new and unique format.

Accor
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Orient Express, The legend back on track29 June 2022AccorBrand Marketing
Orient Express, The legend back on track
Music to our ears! 4 festivals that will have you singing all summer and fall
Press Release

Music to our ears! 4 festivals that will have you singing all summer and fall

Travel and live music are two experiences that connect people and create long-lasting memories. And with the resurgence of both, IHG Hotels & Resorts is giving travelers and festivalgoers around the world more ways to come together – as the official...

IHG Hotels & Resorts
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InterContinental
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voco hotels
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Music to our ears! 4 festivals that will have you singing all summer and fall29 June 2022IHGBrand Marketing
Music to our ears! 4 festivals that will have you singing all summer and fall
How Guest Experience Shaped BIG MAMA’s Corporate Identity Redesign
Opinion

How Guest Experience Shaped BIG MAMA’s Corporate Identity Redesign

Tobias Koehler is a hotelier with over 13-years’ experience in various marketing and IT roles within the Hospitality Industry. Having received both Bachelor’s and Master’s degrees from universities in Germany and New Zealand covering the business an...

Tobias Koehler
Tobias Koehler
Chief Commercial Officer at BIG MAMA Hotels
Shiji
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BIG MAMA Hotels
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Property Technology
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How Guest Experience Shaped BIG MAMA’s Corporate Identity Redesign
by Tobias Koehler
24 June 2022ShijiBrand Marketing
How Guest Experience Shaped BIG MAMA’s Corporate Identity Redesign
Days Inn by Wyndham and Patrick Warburton Give New Meaning to the Phrase ‘Pillow Talk’
Press Release

Days Inn by Wyndham and Patrick Warburton Give New Meaning to the Phrase ‘Pillow Talk’

They say, a smile is the quickest way to brighten a room. That’s why, in celebration of the official first day of summer, Days Inn® by Wyndham, the iconic hotel brand known for making days brighter, is releasing a new, limited-edition “complimentary...

Wyndham Hotels & Resorts
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Days Inn
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Days Inn by Wyndham and Patrick Warburton Give New Meaning to the Phrase ‘Pillow Talk’23 June 2022WyndhamBrand Marketing
Days Inn by Wyndham and Patrick Warburton Give New Meaning to the Phrase ‘Pillow Talk’
FirstName - French Alboran Group Launches Its Own Feel Good Hotel Brand
Press Release

FirstName - French Alboran Group Launches Its Own Feel Good Hotel Brand

FirstName is a state of mind. The expression of FEEL GOOD embodies generous and benevolent places which cultivate common sense, joie de vivre, freedom, humor and sharing. An experience of beauty and overall well-being. And a new way of experiencing ...

Alboran Hotels & Hospitality
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FirstName
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FirstName - French Alboran Group Launches Its Own Feel Good Hotel Brand20 June 2022Alboran Hotels & HospitalityBrand Marketing
FirstName - French Alboran Group Launches Its Own Feel Good Hotel Brand
Dive In! 11 epic pools from IHG Hotels & Resorts to escape the heat
Press Release

Dive In! 11 epic pools from IHG Hotels & Resorts to escape the heat

With summer just a week away and temperatures rising – there’s no better place to be than poolside. From urban oases to 1920s-era indoor lap pools, here are 11 of IHG Hotels & Resorts’ coolest pools that will have you pulling out your swimsuits and ...

IHG Hotels & Resorts
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InterContinental
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Holiday Inn
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Crowne Plaza
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Regent
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Dive In! 11 epic pools from IHG Hotels & Resorts to escape the heat17 June 2022IHGBrand Marketing
Dive In! 11 epic pools from IHG Hotels & Resorts to escape the heat
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