Radisson Blu

Radisson Blu invites you to follow your curiosity and think in Blu. The first hotel, opened as the SAS Hotel in Denmark in 1960, was designed by acclaimed architect Arne Jacobsen and was heralded as the first design-forward hotel, a hallmark retained by the brand today. The new Radisson Blu logo honors this heritage of functional Scandinavian design. A minimalist gradient typeface evokes a sense of intrigue while the wide spacing between the letters draws people in to discover more. With a vision to transcend the ordinary, Radisson Blu hotels attract the traveler seeking a stay that combines style with substance, innovation with comfort and a sense of belonging in an elevated environment.

Radisson Blu is a brand by Radisson Hotel Group (RHG)
Radisson Hotel Group operates 9 brands