ROCKVILLE, Md. – Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest hotel companies, announced today a new global agreement with Ctrip, the largest online travel agency in China. In addition, Choice Hotels has added a series of new amenities to the Comfort Inn and Comfort Suites brands to cater to the increase in Chinese tourism. These two initiatives highlight Choice Hotels' focus on better serving the U.S. inbound Chinese travel market.

With Chinese tourism set to be the top market for inbound travel to the U.S. by 2019, participating Comfort Inn and Comfort Suites hotels will provide guests with cultural offerings, such as green tea, slippers, and acceptance of China Union Pay on-property, in addition to free hot breakfast and Wi-Fi. The green tea will be made available in lobbies of Comfort Inn and Comfort Suites hotels and the free slippers will be provided at the front desks of Comfort Inn and Comfort Suites hotels as part of the brand's "Forgot Something?" program.

"China is, and will continue to be, a major market for inbound tourism in the next few years, and Choice is dedicated to anticipating the needs of guests traveling from abroad by ensuring they have the amenities they desire and expect. With properties located near iconic U.S. landmarks and major cities and amenities such as free WiFi, Comfort Inn and Comfort Suites are a great hotels for Chinese travelers exploring the U.S.," said Robert McDowell, Chief Commercial Officer at Choice Hotels International. "Furthermore, our global partnership with Ctrip will expand Choice Hotels reach into the growing Chinese tourism market."

The amenities are the latest in a series of enhancements to the Comfort Inn and Comfort Suites brands. In addition to announcing its smoke-free policy and new, healthy breakfast options, Comfort Inn completed a variety of renovations as part of Choice Hotels' landmark $40 million Comfort brand property improvement incentive, which has yielded favorable results and feedback from developers and guests alike.

About Choice Hotels®

Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. The challenger in upscale and a leader in midscale and extended stay, Choice® has nearly 7,500 hotels, representing more than 630,000 rooms, in 45 countries and territories. A diverse portfolio of 22 brands that range from full-service upper upscale properties to midscale, extended stay and economy enables Choice® to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges® rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com.

Addendum
This is not an offering. No offer or sale of a franchise will be made except by a Franchise Disclosure Document first filed and registered with applicable state authorities. A copy of the Franchise Disclosure Document can be obtained through contacting Choice Hotels International at 915 Meeting Street, Suite 600, North Bethesda, Maryland 20852 or by email at: [email protected].

Scott Carman
+ 1 (301) 592-6361
Choice