How travel brands are using deep learning to get ahead
Artificial intelligences running deep learning programs are already helping travel brands to price, improve the customer experience, reduce workloads and make marketing smarter according to EyeforTravel’s new Does Deep Learning Hold the Answer? report
Stena Line on the other hand has combined deep learning's ability to recognise objects and its pricing strategy. Their challenge was to make sure they were offering the cheapest prices on board compared to what consumers could buy on land but not to undercut to such a degree they were losing revenue. To do this manually would have been exhausting and expensive as there are tens of thousands of products to monitor. Through machine learning, neural networks and image recognition software, deep learning can recognize products and their prices and present findings back to the team with a more than 90% accuracy rating.
This is just one aspect of where deep learning is being applied in the travel industry, so download the complete report for free by clicking here to find out:
- What other brands such as Expedia and The Travel Corporation are doing to harness deep learning.
- How neural nets have been developed and how they power deep learning.
- Where deep learning will transform the industry.
- How deep learning can save time and reduce costs.
- What the limits are to deep learning and how regulation might affect it.
The report is part two of EyeforTravel's How Will Artificial Intelligence Transform Travel? report series. You can find the first report, which studies chatbots in travel, by clicking here.
Head of Digital & Content
EyeforTravel is an online travel intelligence provider to hotels, airlines, online travel agents, cruise, car hire firms and more. Established in 1997 by Tim Gunstone, right at the inception of online travel, the group offers a diverse product portfolio including industry analysis, insights, research, webinars, reports and conferences. From major hotel brands to new startups, EyeforTravel helps its 80,000 strong customer base make better decisions, build better brands, close the most lucrative deals and ultimately sell more of their product.
For more information visit www.eyefortravel.com.