Trip.com Group Sees Strong Demand For Singapore Products Among Both Local And Overseas Travellers
Over 12,000 room nights for Singapore hotels sold in recent Singapore and China livestream sales sessions
SINGAPORE - Singapore hotels and attractions have been well received in various global markets, with particularly strong demand from outbound Chinese travellers, despite the ongoing pandemic. Trip.com Group recently recorded sales of over 12,000 room nights amounting to a Gross Merchandise Value of over S$3.75 million over two recently concluded livestreams in Singapore and China.
said, "In a post-COVID world, travellers would be looking to visit places where they feel safe and assured of the government's handling of the situation. Singapore has demonstrated its capability in handling the outbreak and it is no surprise that we are seeing such strong demand for Singapore hotels and attractions in both the domestic and overseas markets."
The livestream sessions, part of Trip.com Group's recently launched 'Travel On' campaign, are designed to provide additional visibility for hotels and attractions in various markets in Asia and rejuvenate the travel industry.
Trip.com Group CMO Bo Sun added, "We will continue to work closely with our local partners to promote Singapore's diverse offerings domestically and around the world. We will also collaborate with the Singapore Tourism Board on other initiatives for overseas visitors at a later stage. Market-specific recovery plans have also been developed in consultation with our global partners to ensure a safe and calibrated resumption of international travel once the global situation stabilises."
Mr Jorge Fernandez, Director of Revenue Optimization at Shangri-La Hotel Singapore, said, "It is heartening to see strong demand from travellers despite the current travel restrictions. It keeps our teams motivated and excited about the future possibilities even during such difficult times. We're also thankful for the support of consumers in the local market and we look forward to collaborating with Trip.com and welcome the world to Singapore once travel restrictions have been eased."
Top performers in the Chinese market during the 'Boss Live' session hosted by Chairman James Liang included Marina Bay Sands which sold out 2,600 rooms, Resorts World Sentosa - Hard Rock Hotel, and Fairmont Singapore. Singaporeans were also quick to snap up room nights for staycations at PARKROYAL COLLECTION Pickering, Singapore, Shangri-La Hotel, and The Outpost Hotel Sentosa during the livestream on 21 July.
Packages sold via the livestream all come with a 'Flexibooking Guarantee' and are fully refundable prior to redemption, another initiative by the Group to mitigate uncertainty and restore confidence in travel.
Trip.com is a leading international online one-stop travel service provider, available in 20 languages across 27 countries and regions. Our platform combines over 1.4 million hotels in 200 countries and regions, 2 million flights connecting more than 5000 cities, and world-class 24/7 English language customer service as well as additional centers in Edinburgh, Tokyo and Seoul, 'creating the best travel experiences' for our millions of customers worldwide.
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