hive

The Performance Brain for Hotels.

Hotels do not need another dashboard. They need their technology to finally work together.

For years, hotel teams have been forced to make critical commercial decisions from fragmented systems, disconnected reports and incomplete signals. The result is slower decision-making, missed demand, wasted spend and too much manual work.

hive is designed to change that.

Sitting above a hotel’s existing PMS, RMS, BI, CRM, marketing and finance tools, hive connects the systems that usually operate in isolation and turns them into one intelligent commercial layer. Rather than asking hotels to rip out and replace their tech stack, hive makes the stack work harder — helping revenue, marketing, commercial and leadership teams move from static reporting to live insight, faster decisions and smarter action.

hive RaaS turns intelligence into measurable demand. By funding demand-generation activity upfront and charging only on results delivered, it removes media risk while helping hotels capture high-intent, long-tail demand that traditional campaigns often miss.

With the hive ADK, hotel groups, partners and consultants can create bespoke hospitality tools without writing a single line of code. By describing what they need in natural language, teams can rapidly build mini-apps, smart agents and custom solutions on top of hive’s intelligence layer.

hive gives hotels one connected layer of intelligence that turns data into decisions, and decisions into action.

Pricing & Availability

Pricing — Flat fee per property.

Availability — Global.

User base — Built for hotel groups, independent hotels, operators and hospitality partners globally.

Application Areas

Asset Management Data & Analytics Distribution Finance & Procurement Guest Experience Revenue Management Sales & Marketing HR & Staffing Reputation & Reviews Meetings & Events CRM & Loyalty Reservations Sustainability & Energy Food & Beverage Email Front Office

AI Classification

AI-Native Agentic Generative LLM Conversational AI Recommendation Predictive ML Forecasting Optimisation Document AI RAG & Search NLU & Sentiment Fully-Autonomous Supervised-Autonomous Assistive

Designed to connect with any system in your hotel tech stack, from PMS, RMS and CRM to BI, marketing, finance and bespoke internal tools.