Leading with generative AI: From enablement to empowerment
Stephan Wiesener of Apaleo and Mike Rawson of citizenM emphasize the transformative potential of generative AI in hotel operations, predicting it will be a crucial technology decision for the next 10-15 years. They advocate for a dual focus on AI-driven automation and personalization at scale, leveraging platforms like Apaleo to unlock AI's potential.
How you integrate generative AI into your hotel operations will be the most important technology decision for the next 10 to 15 years. Just like the internet redefined our world, AI is set to do the same, and possibly even more.
Identifying your north star is crucial when considering where AI can most benefit your business. CitizenM, a rapidly growing global hotel chain, is guided by a dual focus on AI-driven automation and personalisation at scale. This approach drives significant outcomes for staff and guests, hinging on their property management platform, Apaleo, to unlock AI’s full potential.
The Hotel Yearbook Technology 2024
The HOTEL Yearbook Technology 2024 delves into the transformative power of data in the hospitality industry, exploring how the "everything-data decade" is reshaping the landscape. This year's edition emphasizes the surge of data-focused innovations and products with open architectures for seamless data exchange and micro-applications embedded in diverse tech stacks. As data, often dubbed "the new oil", becomes pivotal for hotels to refine brand identities and the struggle to offer hyper-personalized services, it also plays a critical role in managing labor and energy resources efficiently. The publication provides essential insights and recommendations into harnessing data for superior service delivery, agile resource optimization, robust data security, and crafting extraordinary guest experiences.