Hotel Yearbook Article HYB 2025 Sustainability Tech Edition

The Future of Hospitality Is Waste-Free—But Technology Alone Won’t Get Us There

The hospitality industry is at a tipping point. Costs are rising, sustainability commitments are under greater scrutiny, and hotel operators are being held to higher standards by regulators, corporate clients, and guests alike.

Marc Zornes

Food waste, long seen as an unavoidable part of running a hotel, is now recognized as one of the industry’s largest hidden costs. Winnow tracks food waste in over 3000 locations worldwide: our data shows that 5-15% of all food purchased ends up in the bin. We’re seeing progress in policy, too. This February, the EU Parliament and Council agreed to the first-ever legally mandated EU-level targets to reduce food loss and waste. Once formally adopted, member states will need to cut food waste at the retailer and consumer levels by 30% by 2030. The message is clear: businesses that cannot measure and reduce waste face financial, reputational and regulatory threats.

Thankfully, our industry has the solutions. Forward-thinking groups like Hilton, Marriott, and Mandarin Oriental are already proving the value in tackling food waste - and tackling it at scale. Ten years ago, tackling food waste at scale was far more difficult. The technology wasn’t there yet. Most kitchens relied on manual tracking, guesswork, and outdated processes to manage waste. Today, we’re in a completely different world. AI has transformed what’s possible. Winnow’s own technology now operates using a dataset of over 500 million images of food waste, built up over 10 years and providing chefs with unprecedented insight into their kitchens.

Read the full article on hotelyearbook.com

HYB 2025 Sustainability Tech Edition

The upcoming edition of the Hotel Yearbook, titled "Sustainable Technology for Hospitality," offers essential insights into the transformative role of sustainable technologies within the hospitality industry. Arriving at a critical moment, a decade after the Paris Agreement, this edition emphasizes the growing urgency for intensified sustainable practices. It explores a broad range of themes, including sustainable hotel architecture, energy- saving designs, and nature-based solutions. The yearbook delves into carbon management tools for Scopes 1, 2, and 3, circular economy practices for waste minimization, water conservation techniques, sustainable supply chains, and AI-driven ESG reporting. Additionally, it covers green finance for real estate and addresses implementation challenges across diverse regions. Through a rich compilation of thought-provoking articles, case studies, and expert opinions, this publication serves as a valuable resource for industry leaders, providing the insights, strategies, and forecasts necessary to advance sustainability through innovative technologies. The HYB 2025 edition aims to guide, inspire, and challenge professionals in the hospitality sector to embrace and drive sustainable technology in their operations.

Marc Zornes, a former McKinsey consultant focused on sustainability, founded Winnow in 2013 after identifying food waste as a critical global resource issue. Winnow's AI-powered tools help chefs run more profitable and sustainable kitchens by cutting food waste in half. Since launching, Winnow has been deployed in nearly 100 countries, saving its customers over $85 million in food costs.

Winnow develops cutting-edge digital tools to help chefs run more profitable, sustainable kitchens. Launched in a single staff restaurant in 2013, Winnow is trusted today by thousands of chefs in over 40 countries, where kitchens' food waste is consistently cut in half. Together Winnow and its partners are saving over 25 million meals a year from the bin: the equivalent of $37 million in food cost savings for our clients. For more info: www.