DJ Vallauri is the Founder & CEO of Lodging Interactive, a premier digital marketing agency headquartered in Parsippany, NJ. Since founding the firm in 2001, DJ has been a driving force in hospitality innovation, helping hundreds of branded hotels, luxury resorts, and management companies replace fragmented digital tactics with high-performance marketing ecosystems.

With a career built on 25 years of hospitality intuition, DJ champions a “Human-Led” execution model that ensures technology serves the story—not the other way around. Under his leadership, Lodging Interactive has evolved into an award-winning industry leader, recognized by the HSMAI Adrian Awards, Travel Weekly’s Magellan Awards, and the International Academy of Visual Arts.

A respected voice in the industry, DJ has guided the agency’s expansion into cutting-edge territories, including Generative Engine Optimization (GEO) and the Social Media Amplified suite. He is a proud supporter of the Hotel Sales & Marketing Association International (HSMAI) and has established Lodging Interactive as a Preferred Vendor for global hospitality brands. Driven by the philosophy of “Smarter Marketing. Better Results,” DJ continues to help hoteliers navigate the intersection of human empathy and AI-powered performance to drive measurable asset value.