Michael oversees global marketing and eCommerce at Cendyn. He has over 25 years of international management experience, working with companies such as White Lodging and KSL Capital. His specialties lie in both B2B and B2C marketing, digital and mobile implementations, all with a proven track record of success.

Michael focuses on managing with an emphasis on profitable growth through an increase in CLV, while constantly reiterating that creative marketing is only successful when held accountable to the results it produces.