Many will recall the 2017 brand crisis, which cost United Airlines $1.4 billion in value practically overnight after a passenger incident where injured while being forcibly removed from a fully boarded, sold-out flight went viral.
In any industry, standards of education help to ensure brands have access to the talent they need to continue moving the needle and growing their product or offering. Within hospitality, we realize a similar need — as the landscape continues to evolve, hotel brands and vendors alike rely on having access to qualified talent, especially in the realm of IT.
Today, opportunities for innovation are everywhere. Moreover, the demand for innovation is just as customary. As the world becomes increasingly digital, companies and consumers around the world are setting new technological standards.
On the surface, a recently released study by D-EDGE that deep-dives into European hotel distribution trends for the years 2014 to 2018 shows what you might already suspect. The OTAs dominate the channel mix with Booking Holdings at the top while average reservation values continue to march at the pace of inflation.
Hospitality Net is launching a new initiative: an online forum that will provide thought-provoking expert insights and will stimulate debate within the hospitality industry.