Franziska Altenrath

Co-Founder at TUTAKA

Franziska AltenrathFranziska gained various insights into the problems and effects of unsustainable consumption patterns from different industries such as automotive, real estate and fashion. Being a true materialist herself, excited about design, materials and production, she searched for ways to challenge the status quo. She decided that it is time to reach to the roots of sustainability concepts and went back to University to study Ethics, Politics and Economics at LMU in Munich. Here she dedicated her thesis to "Sustainability and Humanitarianism in Tourism" and started the TUTAKA journey.

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Insights by Franziska Altenrath (13)

Hospitality stakeholders: Why is COP26 important?

Although the objective of keeping the global temperature rise below 1.5°C seems increasingly unlikely, it is still standing. COP26 will thus be all about accelerated efforts on a national level in the format of stricter Nationally Determined Contributions (NDCs).

Hospitality Supply Chains: Massive footprint or a force of good?

It is exciting to see first attempts of hospitality procurement moving away from a mere risk-driven CYA approach to more holistic, impact-driven initiatives. Procurement strategies should be aligned with company sustainability strategies.

The solutions nature provides: how can hotels contribute and benefit?

When we build sustainability strategies for organizations, we apply a participative, bottom-up approach. Tapping into nature-based solutions could follow the same principle. We create an organizational “think-tank” with the task to create long, mid and short term objectives and key results.

Sustainability-driven legislation: setting the right conditions for hospitality?

I see the biggest potential of legislation in bringing down green premiums for hospitality businesses. Especially in the fields of green energy supply and circular economy solutions, those premiums are still very high and likely to discourage investments into a sustainable future.

Driving Resiliency and Sustainability in Hospitality: Five Priorities for 2021

No doubt that for many hotel operators, 2021 will be the hardest year of their existence. 2021 will hence be a year of transformation. And sustainability will be at the center of it.
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