Ari has a PhD in financial mathematics, followed by 15 years creating trading algorithms. In 2017 he co-founded RoomPriceGenie, to help independent hotels, like his father's, by using automatic algorithmic pricing. Ari believes that revenue management can be for everyone, not just for large hotels and mathematical whizzes.

RoomPriceGenie make simple, transparent, high-quality pricing for hotels from 4 rooms to 129.